So CX + DX needs IX for the transformations we need

 

 

 

 

 

We are on the brink of a transformation, a global one that connects us into information, knowledge, and insights in ever-powerful ways. thanks to the digital internet. We are also exploring the use of Artifical Intelligence (AI) more than ever.

BCG suggests that nine out of ten companies in their recent survey for the report “The Most Innovative Companies 2019” are investing in AI. BCG also suggests that 30% of those surveyed believe AI will have the greatest impact of any innovation area on their industry over the next three to five years.

We are also seeing the emergence of platforms and ecosystems radically changing how we collaborate and invent, design, solve issues from a changing shift in cooperation understanding. Platforms are fueling new business initiatives as they learn to engage across the whole value chain spectrum, from customer to delivering back the needs of that customer.

It is our technology being applied through new approaches that are galvanizing the new potential within innovation.

As we learn to orchestrate the underlying technologies, learn to build helpful applications, establish these software platforms this is beginning to become attractive as a new place for integrating, exchanging and collaborating. There is the talk of “the network effect” (Metcalfe’s Law) whereas more participants engage on platforms or in ecosystems and exchange, the more the value goes up and the community participating gets increasingly more out of the value of the “combined” thinking, data and insights. It has huge potential to generate new levels of innovation, ones that are more connected, more seamless and more what the customer wants.

So we come to CX + DX, it needs IX

Finally a framework to manage holistically Industrial Revolution 4.0

Introducing the Smart Industry Readiness Index Prioritization Matrix

I was really pleased to watch the official launch of the Smart Industry Readiness Index (SIRI) with its addition of the Prioritization Matrix at Hannover Messe on Monday 1st April 2019.

This will become a very useful and relevant management planning tool to help manufacturers worldwide to determine and prioritize their necessary areas of focus with all the digital initiatives, based on an Industry 4.0 Maturity and their current performance.

This tool or readiness prioritization index has a real potential to finally bring organizational wide awareness and common language identification. It can help implementation in a number of significant ways.

This has been pioneered by The Singapore Economic Development Board (EDB), a very formidable Government entity within the development of Singapore over the years, and in consultation and growing support, from McKinsey & Co, SAP, Siemens, and TüV SüD.

The framework is a very systematic and I feel, a robust way, to focus on what matters to you in your own Industrial Revolution 4.0 journey (IR4). So often organizations do not have a clear vision, strategy or can develop a systematic roadmap for this form of transformation. It becomes overwhelming and a real challenge of where to start. Often the more you read, seek advice, the more you get confused.

We Require A Shift of Innovation Management Solution Providers

There is still a real reluctance that the supplier of innovation software solutions has to change. They have had a model of a constant growth success for years, yet it is getting harder, as the market is fragmenting and looking for greater flexibility within the range of solutions on offer.

I think with the recognition that innovation occurs across the whole organization the innovation management (IM) providers have to radically alter their business model or recognize they need to broaden out their target market inside organizations.

Innovation is occurring in all corners of the organization today. Secondly, if open innovation has gone way beyond a one to many relationships into a many-to-many then does the reliance on single entity software provision makes sense, focusing on single point of entry into companies? No, we have to think total enterprise software for our innovation management solutions.

Far too much IM solution providers think their models, components, upgrades and yearly showcase upgrades, as the big event. No question any “staged” release is welcomed by clients as they either have been asking for it for long enough, or have been finding their own ways of completing “workarounds” to overcome gaps, then updates are always welcome, as long as they are relevant, not just cosmetic changes. So often client solutions and their needs have considerable lag.

There are Knowns and Unknowns in Innovation: Let’s Manage Them Differently

quote from donald rumsfeld about the knowns and unknowns

This quote is from the former U.S. Secretary of Defense Donald Henry Rumsfeld, who mentioned: “unknown unknowns” (Rumsfeld, 2002).

Since then, people have started using quadrants of knowledge, i.e., known known, known unknown, unknown known, and unknown unknown, to understand and explain the nature of risk but also of leading to an opportunity.

For innovators so much of innovation is hard to detect, it needs discovery and working through these quadrants of knowledge as well. We need to treat ideas the same on how anything needs assessing but it needs to pass through a different thinking about knowledge understanding, as there are ‘known knowns’ and ‘unknown unknowns’ and we need to prepare for both within our innovation activities.

Our pursuit in life is often the same as our innovation efforts, it is in the search for discovery. Often it happens, that we already feel better equipped for exploring and observing by just getting out of our usual everyday working environment.

Warm and Fuzzy at the Front End of Innovation

Warm and fuzzy inside

Perhaps I have fallen into the very trap I have campaigned about in the past, in recognizing and resolving the disappointing results we achieve from all the work we put into the front end of innovation. The “warm and fuzzy” front end of innovation can make us all a little grumpy.

Let me explain. I recently wrote out a newsletter – termed a thought or two – to my innovation network. This network is split between the advisers and consultants delivering into clients and the clients themselves, that I have a connections into that have built over the years. These are mostly through knowing them, working with them, exchanging or simply connecting in LinkedIn. The subject was the changes occurring at the front end of innovation.

My argument was the results we have obtained from a disconnected set of front end activities was poorer than they should be, and this needs changing. I feel there is a real shift potential happening today through connecting technology and connected solutions to ‘transform’ this front end. My feeling is the front end is often “warm and fuzzy” and it needs to be radically redesigned. I wrote about “hearing all the voices of ideas at the front end and the “two distinct parts of the innovation funnel” building from my original post “the new extended innovation funnel“, written in 2011.

My innovation wish for 2015

2015 Innovation WishI would like to see emerge a different ‘sustaining’ capacity built around innovation as the continuous core, constantly evolving, adapting, learning and adjusting, in perpetual innovation motion.

A truly integrated innovation solution that sits in our organization to allow innovation to be fully leveraged and exploited.

We need to recognize innovation has many touchpoints and a myriad of dimensions that need to be aligned and integrated. I genuinely believe we need a solution provider, who takes a more holistic view of innovation management that can make a significant advancement on where we are today, in our processes and systems.

These need a total integrated solution as the approach. this has its complexities in the challenges but we do have the potential through technology deliveries, platform constructs, and using the flexibility and adaptability found in the cloud.

If we combine these technology enablers with our innovation management understanding, then we can begin to construct this systematically and thoughtfully. It is very achievable and necessary for our organization’s abilities to absorb and translate knowledge into innovative growth, something missing for many.

Are we moving towards integrated software for innovation management?

Software innovationWhat is striking me recently is the upsurge in the software being specifically designed for managing innovation within our organizations.

The competition seems to be warming up in the more ‘standalone’ out-of-the-box segment and the innovative tools being provided are certainly accelerating the innovation process.

The software being provided is going well beyond the simply mining and capturing of promising ideas. The solutions are moving into sound idea enrichment, evaluation processes and managing a portfolio of innovation in more holistic ways.

The providers here, namely Hype, Brightidea, Spigit, Imaginatik and a growing group of others have been significantly improving their ‘front end’ offerings to capture and develop concepts

They are increasingly turning their attentions to the ‘back end’ and support with a greater focus on governance, knowledge repositories, campaign cockpits, evaluation and dialogue exchange mechanisms. Mobility has also been a growing feature to capture innovation ‘on the go’.