Greater fitness in innovation offers more value creation potential

The greater fitness you achieve equates to more value creation potential.

Achieving more dynamic innovation fitness
Achieving more dynamic innovation fitness

The ability to inter‐couple landscape entities, to constantly combine the different capabilities in different often unique ways and exploit individual interactions alters your dynamics to innovate and does improve repeatable cycle times from this constant recreation potential.

The key is to know what these capability points are – by dynamic linking those that are important and ignoring those that are not.

Journeying across the darker side of the innovation moon

When you decide to make any trip, you need to have some sort of roadmap to navigate yourself by. The difficulty is when you decide to step into the other side of the often known, into the lesser-known or completely unknown sides of innovation, where there seems to be no decent roadmap, the enjoyment is partly in setting about it and trying to create it, to piece it together.

I wrote about the dark side of the innovation moon in mid-2012 and why it should always make us curious. Within my blogs that I’ve written here on this site I have kept coming back to its initial stated aim of “building the DNA of innovation” This has become a real journey of ‘stated intent’.

Finding space for growing innovation

Making innovation a constant daily task for everyone in finding time and space to become involved in, is certainly a real problem for many organizations.

Innovation does not sit comfortably alongside efficiency or effectiveness as it requires a much looser structure. It constantly ‘flies’ in direct conflict too much for many within organizations to create resistance and adoption.

Innovation is looking to increase variability, nearly everything else in the organization is the exact opposite. How do we address this resistance and make innovation part of the daily working routines?

Where can we start?
We have to open up our thinking to a number of “possible paths” to allow it to flow. I believe innovation should not be highly structured; it should be more loosely structured to allow the possibility.

For a start individuals and organizations needs to explore multiple ways to learn and find the right pathway for innovative learning as they progress.

This needs a more ‘dynamic social fabric’ to allow it to flow, it needs organizational encouragement. It needs mutual adaption and mutual adjustment. The understanding of the absorptive capacity framework I’ve outlined before helps structure this.

Three simple rules have great intent.