Tackling Societal Challenges through innovation ecosystem application

Societal Challenges
Tackling Societal Challenges with Ecosystem collaborations

Perhaps why innovation feels somewhat flat (well for me) is our organizations and societies are utterly failing to allow us all to step up in innovation to tackle those huge societal issues; those massive, growing problems that are swirling all around us.

We need to shake out of our lethargy and really begin to attempt to solve the real issues of our time. Some organizations are clearly working on and trying to draw attention and gain greater engagement but we need a much greater concerted effort to focus on the big societal challenges.

Global warming, rising health issues, finally cracking cancer, malaria, dementia, finding different solutions to the ageing within society. How are we going to tackle the rapidly depleting natural resources, the future conflicts over water, food, or energy? These are big, hairy, audacious gaps to be resolved.

Are we capable or simply just avoiding these BIG challenges?

Transforming What? Delivering Future Impact

Delivering Future Impact on Performance

As demand is more volatile today what becomes more important is the work to be done, not the work done.

Surprisingly Adam Smith identified this important difference back in 1776.

This can be explained as the work done is the accumulated knowledge, which has built up and been embodied in the firm’s results with the innovations achieved in the past and is seen as the tangible capital.

The work to be done is how well it can adapt to change. In the past century, we operated in the mass production era, with systems with standard goods and stable market conditions, the work done was equivalent to the ‘work to be done.

In today’s global market, with its rapid technology diffusion, disruptive and constant change with an emphasis on servicing the work to be done is more important than the work done and intangible assets are fundamental to this.

Sustainability will increasingly come through innovation ecosystem designs

Making Sustainability central to our future innovation capability building will be through the adoption of taking on a new open ecosystem approach.

Broader collaborations will become central for future organizations to find ways to cooperate, network and build relationships, that recognize the partnership value, to achieve a sustainable, future business that offers impact and connected design for customers to value, that meets their changing needs.

Today’s challenge is to build the capacity to be different, to sustain and accelerate the critical aspect that innovation, ingenuity and creativity can provide, with the additional stimulus for sustaining lasting growth.

Our thinking needs to reflect a longer-term horizon, beyond just achieving immediate results. The dividend of thinking for a sustainable future has the promise of greater value and recognition. The reward by customers comes from the value of resolving growing complex problems, which is increasingly coming through this understanding of ecosystem design and collaborative endeavours.

We need to build far more collaborative environments for exchanging knowledge and sharing. To achieve this the recognition of the value of ecosystems as central to any future design is becoming central to this need, to co-create and capitalize on a wider knowledge only available in an open approach.

Building the use of the innovation work mat as a compelling business case

The Executive Innovation Work Mat as a compelling business case

After a series of conversations around the Executive Innovation work mat, Jeffrey Phillips and I decided there was a need to add one more to the series, one that makes the business case for the work mat, one that is more from the leaders perspective.

In this video conversation of around 13 minutes, we explore why the leadership of organizations needs to get deeply involved in the innovation activity.

The reason top leadership needs to be fully involved

How many of our organizations are not looking to search for new ways for organic growth, improve their profit margins and create differentiation? This makes innovation central to this CORE need.

Providing the glue in the common language, communications, and context needed for successful innovation

The Tower Of Babel by Pieter Bruegel the Elder (1563)

 

Central to any organizational innovation building, the enormous value of having a consistent common language is paramount; it is essential to gain identification and understanding that all can relate to; it provides the backbone to a clear, united “sense of purpose”.

Building upon this common language gives a greater chance of effective communication to place the innovation activities into their appropriate context.

In the fifth of a series, I am working with Jeffrey Phillips, a long-term collaborator on “all things concerning innovation” we have been discussing the different domains of the Executive Innovation Work Mat we propose as a framework to provide a great chance to bring all the various aspects of innovation together.

We explore why each factor is essential to innovation in the videos we’ve created. These have covered

Balancing Function, Design, Process and Structure for Creative Tension

In the fourth conversation between Jeffrey Phillips and myself, around parts of the Executive Innovation Work Mat, we took on several different issues around the design, function, structure and process needs for innovation.

The conversation lasted nineteen minutes, and for some reason, I lost sound briefly at my end a few times, which was a pity. So I hope I can help fill those gaps and explore the what, why and how of having a dynamic functioning design and structured process to meet today’s demanding and highly energetic world of constant change.

This specific conversation (LINK here) is about 19 minutes. It is all about the fit of innovation and the tensions between the design, function, structure, and process needs to manage innovation management. We relate this specifically within our Executive Innovation Work Mat.

It is always our intention to offer some different thrôughts about the balancing of function, design, process, and structure and giving it equally the creative dynamic attention it needs

Why we should focus on Innovation Governance

I am working with Jeffrey Phillips, a long-term collaborator on “all things concerning innovation.” We have just had our third short conversation of a five-part series on Innovation Governance.

This specific conversation is all about the fit of innovation governance within our Executive Innovation Work Mat. This is the link on Innovation Governance to the conversation, just under 14 minutes to listen to. Hope it gives a different set of insights to this area of innovation alignment.

If you would like to listen to the two previous conversations then these are here in the links that take you to youtube.com  The first was setting the scene for these conversations on the “fundamental building blocks for innovation success” (LINK) and then the second into “the essential alignment of innovation to strategy” (LINK).

I have written supporting posts to these conversations, more to flesh out a number of different pointers to add more value and awareness of the importance of having a clear integrated solution for innovation in the solution we offer, the Executive Innovation Work Mat.

Innovations linkages to Strategy is vitally important

I have just finished the second of a planned series with one of my favourite long-term collaborators Jeffrey Phillips.

The link to this conversation is here, it is just over 15 minutes long. as a conversation between us, where we emphasise the important linkage between innovation and strategy. You might believe this is a no-brainer but you would be really surprised that this ‘tight’ linkage is often lacking.

Our first conversation called the Fundamental building blocks for innovation success (13 minutes), links here, introduces the series and the areas of our focus. I wrote a post supporting this “Getting back to the future about innovation

All of these short conversations are drawing out the value of having an integrated approach through the Executive Innovation Work Mat, our central theme of the series and solution to integrating innovation.

In this latest conversation, Jeffrey and I argue most problems or disappointment with many innovation efforts within a business can be attributed to a lack of alignment to the organization’s strategy, resulting in poor growth and impact from innovations contribution.

We need to resolve that issue within any innovation activity, it needs a “tight” linkage to strategy.

Getting back to the Future about Innovation

Paul Hobcraft and Jeffrey Phillips in conversations around innovation

I have just finished the first of a planned series with one of my favourite long-term collaborators Jeffrey Phillips.

Here is the link to the recording. In this series, planned to be only of 10 to 15-minute conversations, we are picking up on many of the fundamental building blocks of innovation.

Jeffery and I go back within the innovation space a long way. We have actively collaborated and designed tools and frameworks over the years that we believe had some of our insights “baked” into them to offer valuable reference points to help us all work through connecting innovation in hopefully better ways.

We have often got into frequent discussions between us on the basics for innovation, those that we deem as central or the core. We will attempt to focus on one of these in each short video produced.

We started with Divergence and Convergence as our framing part

Technology, inspiration and connected innovation

Visual from Siemens Digital Industries SPS Event November 2021 The recognizing of digital threads are connected to the new drivers.

I have been virtually attending the Siemens SPS Event this week taking technology, inspiration and connected innovation to a new level. Siemens does do these events well. I have been associated with Siemens for nearly four years in an external influencer group, #SIEx. This association provides me with a significant focus on what they are doing in a rapidly changing market for mobility, smart infrastructures for cities and grids, and their digital industries business.

The evolution (perhaps transformation) of Siemens in these last few years has been a significant one. Siemens has separated or spun-off companies, such as Siemens Healthineers and Siemens Energy, and reorganizing the remaining core businesses around these three core areas of mobility, smart infrastructure and digital industries.

The SPS Event