I am have been struggling with the Hydrogen Story. It is tough to relate to something where the realization may take 40 years to move from ambition to achievement. I get it that delivering Hydrogen is the vital piece of the decarbonizing of the world by 2050, yet it does seem a long, hard road to travel.
Hydrogen is undoubtedly becoming the big agenda ticket within any Energy Transition. It is the promise of being a central pillar for many parts of the world to achieve their targets of zero carbon by mid-century.
Hydrogen seems to holds, it seems, such a promise, but it is nearly all to do. There is so much to validate, prove, and certainly scale. We have some exciting pilots, even some full commercial-scale projects. Still, these are not connected up as we do not yet have a Hydrogen infrastructure, market, or overarching policies to build into a movement that shifts the energy needle. Lots of desire and willingness, but we do need to really make “hydrogen happen.”
I needed to step back and reframe my thinking on Hydrogen and also to help me understand the bigger “beast” of the Energy Transition. There was so much “hype” and future promise I was not getting a real sense of order.
So I sort of came to a screeching halt on researching further. I needed to get back into my ‘comfort’ zone of evaluating all the hype. So I wanted to go back to a comfortable place to ground my thinking. I have been wondering, have we the right focus to this? Are we often missing the real context of the need for the energy transition? Are we building the capabilities, competencies, and capacity to scale Hydrogen? In my view, we lack a specific focus. Opinions are varied, diverse, and in many cases, merely opportunistic. We need to a different level of strategic fitness
Applying Fitness Landscapes to the Energy Transition. Here in this post, I want to briefly introduce some thinking around navigating a complex landscape that the Energy Transition demands. I have taken Hydrogen as my opening exploration to traverse this landscape.