Getting the Business Model Story Right.

Whats your story 1Framing the business model needs a compelling story so that it can be quickly and well understood by others. This is absolutely core. So, how do we go about it?

Recently I provided this contribution to Patrick Stähler’s blog that forms part of fluid minds, a think tank and consultancy for strategic and disruptive innovations. They focus discussions on their very distinctive version of the Business Model and its design.

This was on some thoughts on how to explain your business model through a story or your business narrative. The original post is here

The hard part comes after designing your new Business Model when you have to explain it.

Knowing the Value within your Business Model is Vital



Last year I provided a guest post to Patrick Stähler’s Business Model Innovation blog and wanted to add this to my own site as I think it does place the focus on finding value within any business model design.

I think Patrick’s business model lends itself to this constant focus on value. Patrick runs fluidminds, based in Zürich, Switzerland. fluidminds helps its customers to think by challenging existing business rules, offer structured thinking and different perspectives on the strategy process and support the execution.

Patrick wrote his thesis about Business Model innovation in the digital age and from this emerged his unique ‘take ‘on working through the business model. Patrick has been dealing since 1997 with questions around how the web changes Business Models and how Business Model innovation should and could look in the digital economy.

fluidminds wants to create new businesses and to shape industries with business model innovation, with a large part of Patrick’s practice centered  on German speaking markets but he has consulted across numerous English speaking ones as well.

So in my guest post I put forward this three point view of value.

Finding our true purpose



Finding True PurposeDon’t let anyone tell you it is easy to run your own business, it is far from that. I thought I’d write about what and where it has meaning for me in this “finding our true purpose”.

Here are some of my thoughts, some a little raw, others well-baked, even some half-baked!.

Running your own business is full of uncertainty, doubt and risk. Equally, though, you have a level of independence and this does permit you to respond quickly.

It can offer higher degrees of flexibility, allows you to pursue what you think clients really want, not what others above you are imposing as template solutions, or their personal views.

Finally, you can explore the options to deliver, as in my case,  services, in your own unique style that often work far better for clients needs.

You are not accountable to anyone, apart from the wife and the bank manager, always looking a little harder at you, that small business owner needing to deliver.

A Business Model Canvas Set to Explode

I’d just finished a workshop on Business Model Canvas about gaining clarity in large organizations, when suddenly the flood gates seem to have opened up a day or so later, for me to see beyond and piece more of it together in my mind.

After swirling around in this maelstrom of articles, tweets, new publishing, advanced announcements I had to gain some high ground to recover my breath and think a little more. Catching my breath, here is my clarity take and prediction for the BMC.

Ignoring lots of early warning signs

Maybe I should have seen this coming earlier but sometimes you hear a distant rumble but you simply shrug your shoulders and get on with your own work.

This week it hit me so I spent some time piecing together different aspects around the shifts taking place on the Business model canvas that has been going on in different parts of the world for my prediction:

2012 is the BMC tipping point year

From what I can see is the Business model is about to go through a really important (further) tipping point and cross that chasm (thanks Geoffrey Moore) into mainstream adoption. Why?