The need for Transformational Innovation

The need for transformational innovation

Transformational innovation is increasingly needed to cope with the change needed in many organizations to find a new or repositioned value proposition.

Transformational innovation is one of the hardest, if not the hardest, to achieve. When you are required to become (really) different at the core, you face the inherent conflict that making change is where clear leadership can only bring about, guiding the changes required through this highly disruptive period and providing the compelling story of the compelling future that provides a fundamentally better state than the one occupied today.

We have many innovation outcomes to choose from, including incremental, distinctive, radical or disruptive. Today we focus more on open innovation where a greater external diversity combines with internal expertise to generate the potential for something fundamentally different. Today we have technology as an enabler and applying innovation ecosystem thinking in designing open platforms so this network of experience can be exchanged, shared and developed.

Yet transformational innovation does require something really different.

To become different, you have to go beyond adding innovation at the periphery, bolting new concepts onto the existing core, you need to dismantle the core fundamentally.

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Were we all upside down in 2022?

Image adapted from Imaginary Forces for this post

What an utterly strange year, 2022 has been. We have been confronted, reflective and seemingly having to “kick start” our lives again after the challenges of living through the impacts of a global pandemic.

We go into 2023 far more in personal and business conflict. We do need to find a new way of working. It is not throwing away the technology, tools or established processes, it is transforming these in new and different ways. We have not found the “real-time” to stop, explore and approach concepts and innovative ideas in different ways. Our mindset or conditioning was fairly hard-wired from our past ways of working, we felt unable to justify “permission” to change how we undertook work and have found it challenging with the impact of being remote. Many have simply walked away from their past established ways of working. We are confronting unsettling times for many reasons.

In many ways, it felt all we knew or needed was suddenly not good enough. We have lost our understanding of many things we became used to, and suddenly it all seemed challenged in far bigger ways. War, flooding, famine, shortages, and illness challenges began impacting our lives. We were indeed been confronted with a series of crises and the need for a fast, thoughtful set of responses which we were unprepared or incapable to give as each challenge has been highly complex.

We were beginning to be more open to being more reflective but we have been constantly pushed to take us back to “business as usual”. In many ways, we are struggling with a need for a “reset” but it is far more complex than that as we are in the middle of multiple crises.

This return to the old normal is a non-starter for me, we are in a rapidly changing world

We are in need of recognizing and discerning how much our world is upside down, so we can begin to understand how we need to re-equip ourselves to a new way of working, thinking and responding. We need to “righten” what is wrong with this feeling of much of what we are doing being out of balance.

We are all struggling to transform ourselves. Our businesses are grappling with the current economic difficulties we all presently facing including shortages, disruptions, and dealing with inflation and economic downturns and massive climate change challenges. We are not only confronted with the potential of the toughest downturn in modern times but with all the pressures with the speed of decision-making, and technological advances that seem to ‘suck up’ more of our daily lives instead of helping to resolve it. 2022 was unsettling for me.

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Stages of a Virtual Industrial Metaverse Learning Journey

Viewing the stages of the Virtual Industrial metaverse journey

The Industrial Metaverse has really “announced” itself this year. For me, it accelerated in my attention once Siemens and Nvidia announced their partnership to explore the Industrial Metaverse in early July.

The announcement came at the launch of Siemens Xcelerator, a digital platform and having both announcements made at the same event had a more extensive “bang” with the more attention-grabbing one, announcing the Industrial Metaverse partnership, in my view, overshadowed the other, the Siemens Xcelerator, which forms the Siemens building block towards this industrial future and the essentials required of a digital platform to accelerate any businesses digital transformation.

“Siemens Xcelerator is an open digital business platform that will accelerate digital transformation. Now companies of all sizes can access the digital technologies to transform how they compete, collaborate and connect“- Siemens website.

Through this open digital business platform, Siemens Xcelerator is featuring and building a curated portfolio of IoT-enabled hardware and software, a powerful ecosystem of partners, and a marketplace.

The journey is moving towards the Industrial Metaverse and I see it evolving in this way

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Building the Innovation Ecosystem narrative

Building out the Innovation Ecosystem narrative

There needs to be a fundamental shift in how we manage innovation, which needs ecosystem thinking and design. Not only in thinking and design but in how we structure its architecture, one based on platforms, open apps, and a marketplace for selection appropriate for the innovation delivery intention. This needs to be in open, highly collaborative ecosystems.

We need a better conceptual framework to build, one based on knowledge-based intelligence and well-grounded, driven by dynamic and constant interactions, events and processes, so all involved can be engaged in building solutions that have fresh impact and value within the market space identified.

My mind map of the over-arching aims of a new innovation narrative is shown below.

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An innovation framework that offers a formula for sustainable advantage

A formula to build a framework for sustainable innovation

Here is my solution that I think is worth working through first to absorb it and its combination. Then apply it to your innovation-building activity as a framework for innovation. Each time you are reviewing innovative activity, run through this formula in your head to see if each of the parts is embedded into the work.

I have worked on the formula SCA = II + OC + EE + MLC + RNE for many years.

In that post, I detail the make-up of the formula, made up of the combination of positive relationships between the following interrelated parts.

We are or need to be, in search of a sustainable future where we can constantly build upon innovation capabilities, capacities and competencies that can be refreshed, strengthened and sometimes reduced to meet the circumstances.

The formula SCA = II + OC + EE + MLC + RNE makes sense to me. How you build out these yourself further adds more uniqueness and source of advantage.

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Disruption is the new constant; forget the Status Quo

credit Storyblocks.com

Our existing business organizations need to envisage a changing world full of disruption that calls for radical constant change. They need to be ready to meet different challenges that will be consistent, complex and highly challenging, require the ability to be highly adaptive, and need high levels of open collaboration.

Connected technology needs to be central to responding rapidly and enabling this more volatile world we are facing. To achieve this responsiveness, organizations need to organize around ecosystems and platform technology approaches. This approach provides the potential ability to deliver an understanding of constant change. One that recognizes it has to be part of a growing collaborating network to thrive in this highly connected, rapidly changing and challenging world.

We need to transform or be (totally) disrupted; this is where knowing your ecosystem and network comes in as the new thinking and design of how this needs to be constructed and understood.

How and where innovation fits will depend on this transforming effect.

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The linkages of innovating purpose

The linkages of innovation purpose

Whenever I get into conversations about innovating, we always hit difficulties on the question, “how can I build this well and be sustainble?” Hence, I often try to build an extended narrative for what makes up the innovation capability building and understanding for the future. I frame this as the linkages of innovation purpose.

This opening narrative becomes increasingly important when you argue the move from our present way of thinking and building innovation systems, often linear and spread across different teams and islands of internal knowledge. into future ones built far more around innovation ecosystems in thinking and design that are integrated and connected, to open up conversations and exchanges, seeking common points of value in a broader network of solution providers.

I outlined in a post in May 2022, “linking sense of innovating purpose“, my ten points of linkage need, and I want to build on this further here in some explanations for each of the linkages..

I want to go deeper into these ten linking parts, breaking them down a little further.

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What makes the Innovation Ecosystem different?

In the past few months, I have been writing consistently on the need to change our innovating process, thinking and designs into Innovation Ecosystem ones.

Source: tmforum.org

In October, for example, I wrote, “Why do we need to change our thinking about innovation“. I continue here with some more arguments of “why” we need to move towards an innovation ecosystem in design and thinking.

I continue to gather, reflect and construct the “how and what” structure of this redesigned innovation (ecosystem) process/system. This will be my initial view of how this needs to be shaped as the overriding architecture of an Innovation Ecosystem. I’m coming closer to the point of sharing this in the coming weeks.

I am focusing here on arguing for changing our innovation process on the Business-to-Business or Industry-to-industry, not the retail or consumer ecosystems and their designs.

Let us first provide the top view of the difference in need and the offer of new values.

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Dealing with growing complexity needs innovation ecosystem thinking and design

earth globe with googly eyes on gray background
Photo by Anna Shvets on Pexels.com

Much of business today is caught up in managing short-term change that is growing in complexity and challenges across the business world globally. There is growing leadership and employee fatigue in managing rolling crises and not being able to adequately focus on the longer term, have that space to renew and in enough time as ideally liked. Disruption has been a constant at all organisational levels to adapt and adjust to worldwide events totally out of that organization’s control.

Following the pandemic, it has been hard to regain consistency due to staffing discontinuities and displacements, sourcing of raw materials, especially from China, their intermittency in availability and the general disruption of world trade. The war in Ukraine has only added more short-term crises in switching fuels, sourcing difficulties, changing supply chain dynamics, and generally readjusting the business operations in Ukraine and Russia to highly constrained operations or the loss/withdrawal need required by sanctions.

So the challenges in the past year have been highly focused on supply chain disruptions, plugging gaps in technology solutions that can provide solutions that can offer higher flexible, agile and advanced planning and production environments. The continued needs to keep moving towards securing a more sustainable future that reflects the need to become carbon neutral; net zero has needed a far more agile and adaptive approach.

As well as encourages thinking that is building a more robust circular economy to offset the immediate shortages but builds out a waste reduction mentality and recycling approach.

Yet disruption is increasing; we are in a volatile world of constant change.

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Why Innovation Ecosystems?

Reaching out for a new design built on collaborative building blocks of design

Following on from a series of posts on innovation ecosystems, especially a recent one, “Seeing innovation differently through ecosystem thinking and design” I outlined a need for a profound shift in the business landscape; well in my view, that time is rapidly approaching.

Why do we need to make a really necessary change?

Our present economic models, certainly in the West are so heavily debt-laden, from the effects of over-spending, supporting the Ukrainian war, and the Corvid crisis, and rightly supporting those in economic need and business difficulties.

One of the problems in economic distribution is that applying this in a top-down way is it can often not determine those in need from those who simply gain or are unable to deliver to those the adequate or appropriate support they require.

Our models of economic distribution are simply outdated or built on self-interest or self-promotion or simply enabling preservation for individual benefit and not for the ‘greater’ community.

The next few years are going to be very painful in further adjustments and polarization.

Our politicians continue the hackneyed phrase or idea, said or used so often that it has become boring and has no meaning, of the need for growth and prosperity.

I cannot see this way forward if we remain “locked” in the existing systems of self-interest, benefits being given to selected groups as rewards for support or simply to maintain the status quo.

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