innovation execution delivery - Building Your Innovation Intelligence

Learning the mantra of innovation context

We have all got used to the statement it is all about “location, location, location” for real-estate. So what should the mantra be for innovation? I think “context, context and context”. Context is a king.

Innovation happens all around us, same as with our places where we live- it is determined by many factors but given a choice we want to live somewhere nice, safe and hopefully going up in value!

The same with innovation we want it to be good, attractive, useful and valued by many, hopefully, willing to part with their money because it fulfils their need.

Innovation should always start of by being placed in its appropriate context otherwise it will lose its initial connection, dilute in the eventual value and arrive as less desirable because we somehow and somewhere went off track

We lost the context because we never really established the real ‘sense of purpose’ for that specific innovation or given direction to explore.

Why do I believe context is the king when it comes to innovation?

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Absorptive Capacity, Knowledge Management and Innovation

Let’s start with some defining statements. Innovation is totally dependent on becoming aware of external ideas and the knowledge that is needed and then translated for it to become new innovation.

We can ‘fall over these ideas’ or we can find ideas or concepts through explicit search. Then to translate these and turn them into something new and different we need to have established some sort of diffusion and dissemination processes.

Having this established as a sustaining system provides an essential source to building organizations capabilities and competencies.

The more we work external knowledge the more we potentially enhance and multiply its value from a single idea into the potentials for multiple innovations. Having a systematic framework can be dramatic for generating new knowledge and gathering ideas for new innovation potential.

Throughout this post I’ll link into previous posts that you might like to explore but this is not necessary.

The issue is how we set about adopting and adapting new knowledge.

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Eating yourself for lunch, unpalatable but essential to adapt

I always enjoy Steve Denning and his writing as essential reading. He has been discussing the fundamental changes taking place within the management of our organizations.

Just go over to the Forbes site for Steve’s articles http://www.forbes.com/sites/stevedenning/

Also just take a read of “Why Is Corporate American Eating Itself Alive?” about how Corporate America is practising self-cannibalism, triggered by Dennis Berman in an article in the Wall Street Journal with a message that resonates more and more today:

“isn’t it time we stop according extraordinary compensation to Corporate America’s leaders for meeting their quarterly numbers through the short-sighted tactic of self-cannibalism and instead focus the business on its true goal of adding value to customers with investments and innovation in real products and services?”

More destruction as against enlightenment or simply exposing themselves to a very thin core, leaving themselves totally vulnerable?

Steve preaches radicalism simply because he sees the fundamental changes taking place, setting in train a new set of social and economic changes. He points out we are creatures of habit but being delivered more and more is his “better, faster, cheaper, smaller, lighter, more convenient and more personalized,” and we tend to say, “Hey! Yes! I want that! And not only do I want it. I want it now! In fact, not only do I want it now. “I’ve got to have it now!”

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Piecing innovation together

When you look at all the (broken) parts within innovation it takes some time to figure out how you can piece it all together to make it a better whole improving on what you had

Innovation and its management is just this place this needs to be pieced together. It often cries out for it.

Most people that work in our business organizations are spending their increasing time in piecing their part of the innovation equation together to make innovation work and trying to improve on the existing conditions to deliver new products and services.

People are spending a greater part of their time have to work on fixing the system and its many faulty parts, let alone finding time to work on any new concept or learn differently. Is it not about time we stepped back and really thought through the design of innovation and its managing? Why is this so hard to do?

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Innovation is like a tropical rainforest constantly needing attention

I describe innovation as very much like a tropical rainforest, needing constant fresh attention, similar in its management,

There is my need to cut down certain trees, clear away a lot of the floor covering to allow the sunlight in and permit those ‘selected innovation trees’ to be allowed to grow stronger.

We all have those times where we need to choose, to pursue clearer pathways we believe are better for us. To be more selective in what we do, to be more focused and hopefully achieve a better, lasting result that hopefully offers a more satisfying set of outcomes, to both clients and to ourselves.

Within this comparison I am presently making of innovation being like a forest, I really began to see so much more of a connection in what is happening around innovation that it can be compared to understanding a tropical rainforest. There are many comparisons, let me outline some of these here.

The ecosystem within the rainforest is also needed for innovation to work effectively Continue reading “Innovation is like a tropical rainforest constantly needing attention”

Many organizations are trapped in an innovation vortex also

Polar vortex and innovation vortex are both deep freezes

America is presently trapped in their “polar vortex” We are reading reports telling us that temperature records were shattered across the United States on Tuesday as the polar vortex continued to take hold, with all 50 states experiencing freezing temperatures at some point in the day.

As I’m sure many experiencing this extreme weather that is giving us this polar vortex most have become aware of what is causing it. It is a circulating pattern of strong winds flowing around a low-pressure system, which normally sits over the Arctic during winter. It is not a single storm.

These winds tend to keep the bitter cold air locked in the Arctic regions of the Northern Hemisphere. However, when the vortex breaks down or splits into two, the vortex becomes distorted and dips much further, allowing this to spill farther southward than you would normally find it, sending this very cold air further south.

For many organizations, they are also presently trapped in an innovation vortex.

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Entering the zone of innovation uncertainty

“The future never stays the same as it is in the present”.

Today we grapple with more uncertainty than ever before, we are facing so much change. For many of us this is the time of year when planning out the future becomes more ‘top of mind’. These are moments where we have to stop chasing the daily numbers, pushing the immediate projects that are in the pipeline and turn our attention to laying out our future plans.

Sadly we often make a poor ‘stab’ at this thinking through process; we don’t get our thinking into the right mental frames.

The problem for management is anything discussing the future enters the ‘zone of uncertainty’ and this ability to often ‘read the tea leaves’ can very much determine the future health and direction of the organization. Ignore these shifts or signals and you are on the path to your own ‘destruction’.

Not only should we search for possibilities that extend and strengthen our existing core offerings but we should search out on a wider basis.

Often we make a complete mess of this planning out of our future.

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Failing to explain innovation capital

Last week I made a complete ‘hash’ of explaining innovation capital. I made a set of basic mistakes in my preparation and my delivery. I allowed for little discussion and debate and I just ‘blasted’ on regardless. I’ve been standing in the innovation ‘sins’ corner most of this week.

I can honestly say I don’t feel so good about this failure at the moment and I thought a more public ‘confession’ was in order. I will also let the ones that suffered from this also know how I feel.I made such a simple set of basic mistakes. I’m still asking myself why and have been slowly working through it to get to the bottom of my ‘aberration’ moment. Let me share some of this with you as learning from failure is as important as celebrating success.

The story could easily go……”well it was simply one of those days…to much coffee beforehand, being distracted by other issues……” No, those should simply not happen. Somehow I forgot some basics and then some more but I’m certainly never too old to (re)learn and own up to this.

Let me explain, I was asked my opinion in a thirty minute exchange on innovation capital. It was not my finest thirty minutes. Continue reading “Failing to explain innovation capital”

PwC’s report on breakthrough innovation and growth

I’ve been reading through the PwC report “Breakthrough innovation and growth”, a survey of 1,757 C-suite and executive respondents, on their thoughts on innovation.

The top line news is how companies are seeing innovation transforming their businesses and their need to take a more sophisticated approach to innovation, so as to achieve the growth plans they are setting for the next five years.

PwC are suggesting there is an innovation transformation under-way: “Companies are changing the way they innovate“. They further state that “innovation is becoming a competitive necessity, if it’s not, then executives need to be asking themselves what they could do to improve their innovation process.”

All I am providing here are my initial takeaways from a report I would recommend does provide really good value in working through. It seems innovation is becoming far more the central driver of the organization’s agenda than in the past, where geographical expansion along with mergers and acquisitions were more dominating. Continue reading “PwC’s report on breakthrough innovation and growth”

Approaching innovation through fitness dynamics needs a structured approach.

This post follows on from my recent one of “the Innovation Journeyman.” We do have a real journey still to travel to understand the dynamics within innovation. Here, I want to lay out a possible path that might advance us towards achieving this. This includes a fairly ‘intensive’ nine step approach outlined below.

What we do need to do is constantly evolve our innovation capabilities to perform in more dynamic and flexible ways. We need to acquire that consistent aim of achieving a more adaptable and adjusting approach to innovation in all its parts.

We need to meet the changing circumstances and challenges we are all facing to regain the real growth needed from our economies and organizations, making what we do at the same time, more sustainable. Delivering better innovation outcomes is central to this task.

Continue reading “Approaching innovation through fitness dynamics needs a structured approach.”