Disruption is the new constant; forget the Status Quo

credit Storyblocks.com

Our existing business organizations need to envisage a changing world full of disruption that calls for radical constant change. They need to be ready to meet different challenges that will be consistent, complex and highly challenging, require the ability to be highly adaptive, and need high levels of open collaboration.

Connected technology needs to be central to responding rapidly and enabling this more volatile world we are facing. To achieve this responsiveness, organizations need to organize around ecosystems and platform technology approaches. This approach provides the potential ability to deliver an understanding of constant change. One that recognizes it has to be part of a growing collaborating network to thrive in this highly connected, rapidly changing and challenging world.

We need to transform or be (totally) disrupted; this is where knowing your ecosystem and network comes in as the new thinking and design of how this needs to be constructed and understood.

How and where innovation fits will depend on this transforming effect.

The linkages of innovating purpose

The linkages of innovation purpose

Whenever I get into conversations about innovating, we always hit difficulties on the question, “how can I build this well and be sustainble?” Hence, I often try to build an extended narrative for what makes up the innovation capability building and understanding for the future. I frame this as the linkages of innovation purpose.

This opening narrative becomes increasingly important when you argue the move from our present way of thinking and building innovation systems, often linear and spread across different teams and islands of internal knowledge. into future ones built far more around innovation ecosystems in thinking and design that are integrated and connected, to open up conversations and exchanges, seeking common points of value in a broader network of solution providers.

I outlined in a post in May 2022, “linking sense of innovating purpose“, my ten points of linkage need, and I want to build on this further here in some explanations for each of the linkages..

I want to go deeper into these ten linking parts, breaking them down a little further.

What makes the Innovation Ecosystem different?

In the past few months, I have been writing consistently on the need to change our innovating process, thinking and designs into Innovation Ecosystem ones.

Source: tmforum.org

In October, for example, I wrote, “Why do we need to change our thinking about innovation“. I continue here with some more arguments of “why” we need to move towards an innovation ecosystem in design and thinking.

I continue to gather, reflect and construct the “how and what” structure of this redesigned innovation (ecosystem) process/system. This will be my initial view of how this needs to be shaped as the overriding architecture of an Innovation Ecosystem. I’m coming closer to the point of sharing this in the coming weeks.

I am focusing here on arguing for changing our innovation process on the Business-to-Business or Industry-to-industry, not the retail or consumer ecosystems and their designs.

Let us first provide the top view of the difference in need and the offer of new values.

Dealing with growing complexity needs innovation ecosystem thinking and design

earth globe with googly eyes on gray background
Photo by Anna Shvets on Pexels.com

Much of business today is caught up in managing short-term change that is growing in complexity and challenges across the business world globally. There is growing leadership and employee fatigue in managing rolling crises and not being able to adequately focus on the longer term, have that space to renew and in enough time as ideally liked. Disruption has been a constant at all organisational levels to adapt and adjust to worldwide events totally out of that organization’s control.

Following the pandemic, it has been hard to regain consistency due to staffing discontinuities and displacements, sourcing of raw materials, especially from China, their intermittency in availability and the general disruption of world trade. The war in Ukraine has only added more short-term crises in switching fuels, sourcing difficulties, changing supply chain dynamics, and generally readjusting the business operations in Ukraine and Russia to highly constrained operations or the loss/withdrawal need required by sanctions.

So the challenges in the past year have been highly focused on supply chain disruptions, plugging gaps in technology solutions that can provide solutions that can offer higher flexible, agile and advanced planning and production environments. The continued needs to keep moving towards securing a more sustainable future that reflects the need to become carbon neutral; net zero has needed a far more agile and adaptive approach.

As well as encourages thinking that is building a more robust circular economy to offset the immediate shortages but builds out a waste reduction mentality and recycling approach.

Yet disruption is increasing; we are in a volatile world of constant change.

Why Innovation Ecosystems?

Reaching out for a new design built on collaborative building blocks of design

Following on from a series of posts on innovation ecosystems, especially a recent one, “Seeing innovation differently through ecosystem thinking and design” I outlined a need for a profound shift in the business landscape; well in my view, that time is rapidly approaching.

Why do we need to make a really necessary change?

Our present economic models, certainly in the West are so heavily debt-laden, from the effects of over-spending, supporting the Ukrainian war, and the Corvid crisis, and rightly supporting those in economic need and business difficulties.

One of the problems in economic distribution is that applying this in a top-down way is it can often not determine those in need from those who simply gain or are unable to deliver to those the adequate or appropriate support they require.

Our models of economic distribution are simply outdated or built on self-interest or self-promotion or simply enabling preservation for individual benefit and not for the ‘greater’ community.

The next few years are going to be very painful in further adjustments and polarization.

Our politicians continue the hackneyed phrase or idea, said or used so often that it has become boring and has no meaning, of the need for growth and prosperity.

I cannot see this way forward if we remain “locked” in the existing systems of self-interest, benefits being given to selected groups as rewards for support or simply to maintain the status quo.

Barriers to innovation, the cause and effect.

Seeing the barriers, the causes and effects.

I am on a personal mission to convince innovation software providers, corporations and innovators to change how they undertake innovation.

In some recent posts, I argued that we need to adopt a broader innovation ecosystem thinking and design. I stated in one recent post, “We must promote more dynamic environments and the constant desire that organizations and their people have to be fit for innovating purposes, adaptive and fluid in such highly challenging and confusing times.”

I do think we need to restate the current barriers to innovation.

These barriers do not ‘magically’ change by delivering what I believe moves us to a better system for innovation, that of an ecosystem and platform architecture. Still, barriers do need to be consciously built into any new thinking as ones “to be resolved” in any new solution design.

Recognizing the present and ongoing barriers to innovation needs solutions to be built into any future design. Let me outline many of these here, building further the case for necessary change.

Today most organizations have barriers towards creativity, ideas and innovation.

Building out our innovation ecosystem in design and thinking

Finding the new building blocks of innovation ecosystem design and thinking.

Why change our thinking and designing around innovation ecosystems?“

For me, ecosystem thinking and design offer fresh ways for accelerating mutual learning, and through this innovation, outcome potential for sharing and knowledge building.

As we build an understanding of the power of digital platforms and ecosystem thinking, we can see gains and new values and realize different opportunities denied to us in the past by a lack of clarity, depth of understanding of what was in front of us but not appreciated, as we were looking at it differently and not seeing its potential in a combined value or bundling.

Today we live in a more connected world; technology has enabled this.

We are becoming far more networked and have a growing awareness of hyper challenges that we are in part resolving. Still, we face many blurring boundaries across market positions, competitors and global trade that need combining our talent and expertise to provide a new set of solutions, delivering on promise and impact. We are in a more complex world, needing different approaches within business organizations.

We hold the promise of liberating potential in resolving wicked problems and opportunities, providing we embrace the potential to combine and share outside our organization and tap into the rich diversity of knowledge, equally keen to collaborate and cooperate to achieve a more cross-cutting innovation that provides solutions to these more complex problems.

Seeing innovation differently through ecosystem thinking and design

Thinking of innovation as an innovation ecosystem in design

We need to re-think innovation and provide a new level of innovation integration and optimization.

What we see increasingly is the need to change to a different thinking, one of what “innovation ecosystems.” can provide.

In designing these innovation ecosystems, we might have the potential answer to overcoming and giving innovation that chance to be more central to the core of the business. It might offer us the ability to connect much of the rich internal knowledge with that outside one, that other organizations and individuals can provide, in diversity, or thought or contribution.

I envisage an ecosystem of working upon like-minded goals and ambitions, by collaborating for delivering a new form of innovation value. Collaborating in ecosystem thinking and design I would suggest opens up significant potential and combinations, that provide added value and significant opportunity for improvement on the existing offerings.

Approaching innovation on a common, shared technology platform can significantly enhance the discovery, experimentation, exploring and exploiting diverse skills and expertise through to commercialization.

Please, we need a different Innovation narrative

(Visual adapted from AFSC explaining a narrative, in this case, social justice)

I have been struggling for quite some time with innovation’s increasing difficulties in influencing growth and achieving real impact.

I see many comments on the failure of innovation, in its inability to be at the core of an organization’s ambitions for growing and changing. Actually it is a long list of issues and concerns that we so often paper over and don’t fully address. There is a time for making a real change and I feel that could be now by shifting our thinking towards innovation ecosystems.

Let’s reflect first on the constraints or barriers that innovation faces, much self-imposed.

Innovation “fights” to attract resources, to gain management attention or to appreciate fully the difficulties and uncertainties in the time it takes, in its potential risks and its need often for a more ambitious and bold commitment of support and belief.

Our innovation processes stay locked in islands of knowledge, stubbornly not flowing across organizations, informing others and giving the right levels of insights, support, or collaboration needed. Innovation software management continues to be sold piecemeal, so often just bolted onto the other selected parts already in place, not being optimized.

Innovation Passion led me here

So many multiple strands constantly need to be pulled together to build a complete innovation picture.

We need to build theories, explore multiple connections, and build continuously on the patterns, the signals, and the interactions by extracting from all the different ‘cells’ of knowledge we all possess, which makes the application of innovation often highly unique to each of us.

Innovation ‘speaks to us all in different ways and has multiple meanings.

Then, when we grasp what we understand, we have to translate these thoughts into practical, workable solutions. By sharing, you learn and continue to build on this knowledge. You actually blend your own creation and learn from others, and that combination effect curates even greater knowledge and application.

To build a comprehensive view of any innovation built in a digital world needs is bringing together multiple strands of understanding, and that is tough, demanding and time-consuming.

Innovation needs to speak to us.