Building the integrated ecosystem knowledge architecture
Once in a while you should stop and look back. I have been very focused on justifying Business Ecosystems by providing frameworks, mechanisms or attempting to demystify them with suggested analytical or practical proposals.
I have been grouping my articles covered over two sites of paul4innovating.com and ecosytems4innovating.com. Why two sites? Well I am trying to “hold myself”to focusing on thought leadership and conceptual development on the paul4innovation.com site and providing more the implementation guideline and suggested methodologies on the ecosystems4innovating.com.
Is it working? I’m not sure as the two sites tend to fuse into each other and the distinctive points of differentiating the two is not the way it should be, lets put it down to a “work in progress”
So what has occupied my thinking and research in this last eight months or so?
Feeling trapped, break out of the box with Innovation Business Ecosystems
I have been investing a growing amount of time in building my understanding of Business Ecosystems and from one of my AI chats I really do get some wonderful “nuggets” of thinking.
It does continue to amaze me within a stream of exchanges or prompts how you are sparked into another strand of thinking that continues to build your understanding or simplify a part that can be complicated to explain.
One of these “popped up” while I was trying to relate Natural Ecosystems with Business Ecosystems and I asked a follow on a prompt around mind shifts “What are the principles of the mind shift to bring structure to recognizing different changes in thinking from existing business thinking to make the bridge into fresh thinking needed for Business Ecosystem thinking.”
I simply loved this reply as so clear and defined for changing thinking.
Eight principles for bridging traditional thinking into Ecosystem thinking
The Concept for a Dynamic Ecosystem as the Core to the Interconnected Business Ecosystem framework has been a slower realization than I had initially recognized.
In some ways this is the most important post, to date, on the extending out of the Interconnected Business Ecosystem framework. I wrote a post explaining out the shifts that have been taking place in this evolutionary process but I fell into the trap of keeping this as a linear sequence process and it simply is not.
It is the dynamics within the system that brings Dynamic Ecosystems into the core, representing its “nerve center” in an environment that is constantly pulsating, ever-changing, that feeds and reacts to the surrounding Ecosystem layers of Innovation, Entrepreneurial/Start-up, Business and Enterprise Ecosystems.
Lets build this explanation further on why Dynamic Ecosystems are so important and central to this Ecosystem approach.
The Interconnected Business Ecosystem driving impact and increased value.
I am working to validate and expand on the value proposition of the Interconnected Business Ecosystem Framework and have tried to create, hopefully, a compelling pitch that will bring others on board to advance this initiative. I have published this pitch on both of my primary sites, discussing innovation, business, and ecosystems, as they both provide a combination effect for understanding this framework.
I initially called this “the hierarchy of business ecosystem needs,” which built out an interconnected framework of business ecosystems that give organizations a real alternative to how they operate today and in the future.
I provided a comprehensive series of outline papers as the introduction phase earlier this year, which provided the concepts forming a cohesive outline structure of how organizations should think through the future. Also, I provided an earlier view on my paul4innovating.com posting site of “pitching business ecosystems opens up the possibility of real change.”
We need to really open our thinking towards collaborative ecosystems. This is one of openly collaborating and co-creating in different Ecosystem structures and designs to provide a greater diversity of opinions, knowledge, and resources.
This “pooling or network effect” forms around more complex challenges to tackle, thus giving a more sustaining and hopefully greater value in solutions to the needs of their customers, markets, or areas of need.
I have recognized this needed rebranding- hierarchy has some negative connotations.
I have now entitled this The Interconnected Business Ecosystem Framework as it reflects the essence of what I believe this framework provides
Being explicit about ecosystems in the context of organizational strategies provides several distinct advantages compared to traditional approaches. We increasingly need to consider ecosystems in our thinking and design to support the growth and sustainability that collaborations can contribute to and provide different options and pathways to value creation.
I have begun to outline the initial case for a new framework of ecosystem hierarchy within cooperation needed in business environments as they offer the potential for the transformative power of a collaborative and collective set of ecosystems coming together to offer new impact, value and growth, needed in today’s current business environment.
This Ecosystem hierarchy has a clear message of being interconnected as each layer contributes to the whole, and I trust it provides an introductory but comprehensive understanding of the values of synergies, interdependencies and the exponential value created when these layers are interconnected (read).
The result of each Ecosystem layer, even as a standalone layer, can drive innovation, resilience and prosperity within individual organizations. Yet the real potential when each layer is strategically integrated brings a more interconnected vision and value, building the impact and effect of Ecosystem design for collaboration and co-creation.
As I begin my outline of the Hierarchy of Business Ecosystem needs, I believe it is essential to place this appropriately into the context of why.
Business Ecosystems have emerged as powerful catalysts for driving transformative change and fostering collaborative solutions in today’s complex and interconnected business landscape. As organizations open up their thinking and embrace ecosystem approaches, they experience a profound shift in perspective, recognizing the value of diverse partnerships and the need for new management models. Ecosystems provide innovation activities to multiply.
In this opening post to support this Hierarchy proposal, the critical point is today, ecosystems and their role are all about delivering increased value, building synergies, and addressing complex challenges while increasing the need for collaborative solutions rather than stand-alone ones offered by one organization.
By fostering collaboration, knowledge exchange, and co-creation, ecosystems offer a pathway to sustained growth and impact, unlocking untapped potential through co-creation and cooperation that bring more significant impact and return.
Innovation thinking in Ecosystem and Gen AI design
I believe there is a real need to construct a different innovation process. We are rapidly seeing the past of innovating simply in terms of operating on our own.
We must question partnerships we have seen work in the past and ask if they are suitable for the future.
Innovation is undergoing a radical change, in opening up to technology, collaborative thinking and the value of generative AI thinking.
For me, ecosystem innovation and generative AI have arrived at that pivotal point to significantly influence future innovation design. It is where we need to question workflows and processes, as openness has become increasingly central to our thinking and development-building process.
Innovation needs reinventing. There are new ways to capture, extract and deliver value. Adopting ecosystem thinking combined with Generative AI will augment, automate and rapidly scale innovation.
I have been exploring this to support those recognizing change is happening to support this innovation transformation. This follows from several posts in building this into a new approach and thinking over innovation designs.
Sometimes, we need to go back to our original roots of thinking to remind ourselves and sometimes refresh the areas of focus we need to emphasise. Today, I focus increasingly on how innovation and ecosystem thinking and design need to combine in the Energy Transition.
I believe Ecosystems in design and thinking must form the future path to travel for innovation, collaborations, invention and growing cooperation. We need to think through more demanding challenges today that are highly complex and to do this with a higher degree of success in valuable outcomes. We need to open our thinking and minds and share knowledge to learn from each other.
A fundamental question to ask: “What do I need to consider for entering into an innovation ecosystem design?”
There needs to be a fundamental shift in how we manage innovation, which needs the power of ecosystem thinking and design. Not only in thinking and design but in how we structure its architecture, one based on platforms, open apps, and a marketplace where like-minded people and organizations go and participate in building new impactful innovation solutions together. This needs to be in open, highly collaborative ecosystems.
We need a better conceptual framework to build, one based on knowledge-based intelligence and well-grounded, driven by dynamic and constant interactions, events, and processes, so all involved can be engaged in building solutions that have fresh impact and value within the market space identified.
My mind map of the over-arching aims of a new innovation narrative is shown below.
Innovation & Ecosystems need to be our new thinking of design and delivery
An ecosystem approach on a common, shared technology platform that can significantly enhance the discovery, experimentation, exchange, exploring, and exploiting all the diverse skills and expertise from idea to commercialization and life cycle development and maturity.
The increased pace of change requires the ability to deploy, activate and utilize resources and assets to extract the potential through the diversity of the network formed within the ecosystem and the relationships engaged in the mutual pursuit
The end result needs to show actual robustness, genuinely dynamic and holistic in its dimensions and offerings, proving among its metrics faster learning rates, leveraging all that a technology-enabled platform offers, actual collaborations and shared engagements, supporting knowledge, data, insights, and people.
Open Collaboration needs to be top of mind
Innovation needs to rely increasingly on interconnected organizations organized around a central focal point of value and impact. An ecosystem design so organizations can act differently on strategies, business models, leadership, and customer engagement to build new value and worth.
We all need to recognize that Innovation and Ecosystems go together they make the potential for more sustainable solutions, they are the new combination that enables your thinking and design of new concepts and solutions to be “worked upon” in a more open, collaborative way where a richer diversity of thinking “comes into play” and the end result has that potential to be so much better than the sum of all the parts, it magnifies the sum!
I can remember getting completely “hooked” on Business Ecosystems by a series from Deliottes and one specific report, introduced and coordinated by Eamonn Kelley, with many contributors including Kelly Machese, Anna Muoio, John Hagel, and Larry Keeley. It was called “Business ecosystems come of age” and maybe it did not change my life, but it gave it a clearer focus- innovation ecosystems. Take a read, it is well worth it, its value then, 2015 has only matured in my mind.
I was also looking at another great piece by Deloitte on tapping into the Silicon Valley innovation ecosystem under a report called “How to Innovate the Silicon Valley Way” that came out in 2016. Another great motivation for focusing on innovation ecosystems.
One question asked in the Silicon Valley piece was “Why should enterprises give up transactional approaches in favor of dynamic, ecosystem-led innovation?
Today I would reverse that question “Why would any company still be locked into transactional approaches only functioning on its own resources?”
Today the struggle is to deal with increasing complexity, undoing the “knot” of difficult challenges and these cannot be undone or solved without collaborations outside one organization’s walls. We need to push this even further and totally accept that the hardest but best collaborations come from being involved in cross-industry or sector innovation systems.
