Grounding innovation through convergence and intersections Posted by By @paul4innovating September 30, 2010Posted inAchieving innovation engagement, Advancing innovation, amplifying the innovation signal, Fresh thinking, Interests, Leading innovation, Shifting dynamics in innovation, Tackling innovation Jobs-to-be-done seems to be a real convergence point for many innovation thinkers. This needs to be more central in our innovation thinking it seems to me.