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	<title>Mapping your resources for innovation - Building Your Innovation &amp; Ecosystem Intelligence</title>
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		<title>Drawing out the different voices within the three horizon methodology for Innovation</title>
		<link>https://thinking4innovators.com/drawing-out-the-different-voices-within-the-three-horizon-methodology-for-innovation/</link>
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		<dc:creator><![CDATA[@paul4innovating]]></dc:creator>
		<pubDate>Sat, 04 Apr 2015 08:47:14 +0000</pubDate>
				<category><![CDATA[Molecules]]></category>
		<category><![CDATA[capabilities for innovation]]></category>
		<category><![CDATA[innovation pipeline management]]></category>
		<category><![CDATA[innovation portfolio management]]></category>
		<category><![CDATA[Mapping your resources for innovation]]></category>
		<category><![CDATA[planning innovation execution]]></category>
		<category><![CDATA[three capability building platforms]]></category>
		<category><![CDATA[three horizon approach]]></category>
		<category><![CDATA[three horizon framework]]></category>
		<category><![CDATA[three horizons]]></category>
		<category><![CDATA[Three horizons for innovation]]></category>
		<guid isPermaLink="false">http://paul4innovating.com/?p=10401</guid>

					<description><![CDATA[<p>We so often struggle to articulate our innovation activity and then can’t seemingly project our plans into the future in consistent and coherent ways. We often lack the framing necessary. If this rings true of the innovation activity in your organization, then it is in danger of being seen as isolated, one-off events, that fail &#8230; <a href="https://thinking4innovators.com/drawing-out-the-different-voices-within-the-three-horizon-methodology-for-innovation/" class="more-link">Continue reading<span class="screen-reader-text"> "Drawing out the different voices within the three horizon methodology for Innovation"</span></a></p>
<p>The post <a href="https://thinking4innovators.com/drawing-out-the-different-voices-within-the-three-horizon-methodology-for-innovation/">Drawing out the different voices within the three horizon methodology for Innovation</a> first appeared on <a href="https://thinking4innovators.com">Building Your Innovation & Ecosystem Intelligence</a>.</p>]]></description>
										<content:encoded><![CDATA[<p><a href="https://paul4innovating.files.wordpress.com/2015/04/three-growth-horizons.png"><img data-recalc-dims="1" fetchpriority="high" decoding="async" class="alignleft wp-image-10410" src="https://paul4innovating.files.wordpress.com/2015/04/three-growth-horizons.png?w=300&#038;resize=418%2C292" alt="Three Growth Horizons" width="418" height="292" srcset="https://i0.wp.com/thinking4innovators.com/wp-content/uploads/2015/04/three-growth-horizons.png?w=515&amp;ssl=1 515w, https://i0.wp.com/thinking4innovators.com/wp-content/uploads/2015/04/three-growth-horizons.png?resize=300%2C210&amp;ssl=1 300w" sizes="(max-width: 418px) 85vw, 418px" /></a>We so often struggle to articulate our innovation activity and then can’t seemingly project our plans into the future in consistent and coherent ways. We often lack the framing necessary.<br />
If this rings true of the innovation activity in your organization, then it is in danger of being seen as isolated, one-off events, that fail to link to your organizational strategy. Furthermore you’ll be missing out, or not capitalizing on emerging trends and insights where fresh growth opportunities reside.<br />
I so often come back to the messages we need to learn, which centers around the three horizon methodology.<br />
I just wish this framework would be adopted far more within organizations. wanting to build a sustaining dialogue around innovation, it can be such a powerful enabler.<br />
<span id="more-10401"></span>How can we become increasingly alert to social shaping, as well as emerging technology and discoveries that might lead to new horizons and fresh growth? There is a powerful need to connect our ‘today’ with ‘possibilities’ in the future. These options, which are often only just &#8217;emerging&#8217;, often referred too as weak signals, can be challenging as they offer both conflicts and uncertainties for our innovation future. The way to counter concerns is to build an ongoing dialogue across the organization to frame your innovation needs across the entire innovation / business portfolio.<br />
<strong>The value of applying the Three Horizon Methodology for Innovation </strong><br />
Thinking in different horizons prompts you to go beyond the usual focus of fixing innovation just in the present. The <a href="http://www.mckinsey.com/insights/strategy/enduring_ideas_the_three_horizons_of_growth" target="_blank" rel="noopener">Three Horizons Methodology</a> connects the present with the desired future and identifies the ‘seen’ disruptions which might occur in moving towards a vision.<br />
This first emerged in the late nineties through the work of Baghai, Coley and White (1999) and has been further developed by a range of practitioners such as Andrew Curry, Anthony Hodgson and Bill Sharpe (2008) and the <a href="http://www.internationalfuturesforum.com/three-horizons" target="_blank" rel="noopener">International Futures Forum</a>, based in Scotland. It is through the IFF group of forward thinkers I have learnt to appreciate the value of the three horizons and the way they have set about explaining their approaches and framing. One of these being this concept of seperate &#8216;voices&#8217;, as I recognized how well it can work within our need to think through innovation into the future.<br />
This methodology lends itself well for mapping out the different horizons for innovation to begin to position capabilities, capacities and fill-in those needed competencies, to manage across different opportunities that emerge. It also requires a certain amount of ‘letting go’ as well as ‘embracing’ a future that still may have many uncertainties that can really challenge our established mindsets.<br />
Its value &#8211; <em>if well-managed</em> &#8211; can offer a helpful way for a significant series of dialogues and tensions to surface, but through this engagement and respect for different positions you can find mutual ways of connecting your innovation activities over different horizons, and managing uncertainty in better ways as a team or organization.<br />
The Three Horizon framework is about having strategic conversations about the future and feeds the conversation about your innovation direction and longer-term portfolio and capability understandings.<br />
<strong>Exploring across the Three Horizons &#8211; each horizon needs a different thinking frame</strong></p>
<p>We need to clarify how to identify the <strong>existing prevailing or dominant system</strong> and the challenges to its sustainability into the future, i.e. the case for change (<strong>horizon 1</strong>). Innovation can lose the ‘fit’ aspects over time as the external environment changes.</p>
<p>We also need to think through<strong> the desirable future state, the ideal system you desire </strong>and the <strong>emerging options</strong>. Those that can displace what you already have. Often you can find elements in the present that give you encouragement (<strong>horizon 3</strong>); keeping yourself open to all options that could lead to transformational change.</p>
<p>Often the struggle is to draw out the nature of the <strong>tensions and dilemmas </strong>between vision and reality, and <strong>the distinction between innovations </strong>that serve to prolong the status quo and those that serve to bring the third horizon vision closer to reality (<strong>horizon 2</strong>); This is the space of transition, often unstable, called the intermediate space where views can collide and diverge.</p>
<p><strong>We work this framework in a specific sequence of H1 – H3 – H2.</strong></p>
<p>There is a good reason we look at H1, then H3 and then H2 in that order. Horizon two is the toughest one, as it needs to balance between today’s existing innovation and those seen as important to the future. H2 is you transition horizon, one where you need to learn, to gather, to pilot, prototype, place limited bets and investment to learn and adjust as you work towards improving your understanding and knowledge for making the ultimate move of managing what is or shaping in horizon three.</p>
<p>To get there, you will adjust, pivot and constantly reshape as you learn and experiment. This is the value of this horizon 2 as you work out how the landscape is changing and requiring constant adjustments. The horizon 2 tends to work on those <em>sustaining</em> innovations (h2-) and those <em>transformative</em> innovations (h2+).</p>
<p><strong>There are always plenty of uncertainties to map and resolve</strong><br />
Clearly it’s not acceptable to stay still and be good at what you already do and expect this to just continue out into the future. We need to consciously evolve in how to counterbalance today’s business needs with new business opportunities offered out in Horizons 2 and 3. These are providing you with a more robust innovation portfolio of options under investigation and development.</p>
<p><strong>Having different perspectives will enhance your innovation activities</strong><br />
<a href="https://paul4innovating.files.wordpress.com/2015/04/3h-secure-build-explore.png"><img data-recalc-dims="1" decoding="async" class="alignleft wp-image-10409" src="https://paul4innovating.files.wordpress.com/2015/04/3h-secure-build-explore.png?w=300&#038;resize=369%2C216" alt="3H Secure Build Explore" width="369" height="216" srcset="https://i0.wp.com/thinking4innovators.com/wp-content/uploads/2015/04/3h-secure-build-explore.png?w=463&amp;ssl=1 463w, https://i0.wp.com/thinking4innovators.com/wp-content/uploads/2015/04/3h-secure-build-explore.png?resize=300%2C176&amp;ssl=1 300w" sizes="(max-width: 369px) 85vw, 369px" /></a>The 3H framework offers a perspective that accepts the need to both address the multiple challenges that occur in the first horizon, foster the seeds of the third and, allocate appropriate focus and resources to manage the transitions from one to another. We secure, build and explore across these different horizons.</p>
<p>What makes the model valuable to innovators is that it ‘accepts’ that competition is restless, markets are evolving, and that change is a constant. The three horizons approach offers the methodology for constructing plausible and coherent innovation activities projected out into the future. It looks for emerging winners.</p>
<p>This is not a planning tool; it is providing a valuable evolutionary perspective that dialogues can be formed around so decisions on where to focus and what resources to apply can be made on a more plausible and coherent set of activities, projected into the future, searching for emerging winners that can change and challenge your existing business.</p>
<p>The need is to address the challenges in horizon one and nurture the seeds of the third. It is not an either/or, good/bad discussion. You need those robust discussions to form fresh perspectives. The key is in listening out and becoming adept at managing these conversations between the ‘voices’ of the three horizons.</p>
<p><strong>The three voices that need to be in the same room</strong><br />
The different voices involved can be highly engaged, all wanting to add their perspective:</p>
<ul>
<li>You have <em><strong>the voice of today</strong></em>, the incumbent, the manager(s) responsible for delivering today&#8217;s result, very much operational and result orientated, that are more concerned with managing the existing, maximizing returns and keeping the organization going efficiently and effectively.</li>
<li>Then you have the second voice, <strong><em>the voice of the entrepreneur</em></strong><em>,</em> the one eager to experiment, try out new things, wanting to push further, to explore and extend, accepting some aspects will not work but keen to investigate, experiment and learning from these discoveries.</li>
<li>Last we have <em><strong>the third voice, the voice of the aspirant</strong></em>, who is looking to build a different vision, believing in different, more pioneering, perhaps radical solutions that seeks to visualize things in their ‘mind’s eye’, far more aspirational. This concepts often can seemingly look on first ‘take’ to be totally incompatible to the reality of today but are picking up on &#8216;weak signals&#8217; that are out there that signify a changing future that might impact your own.</li>
</ul>
<p>It is the combination of these different three voices that need to come together and frame the innovation journey by using the three horizons framework.<br />
You really should give it a far greater consideration within your innovation toolbox, it &#8216;aids&#8217; the framing of your present to future needs and gives &#8216;voice&#8217; to all the different thinking and opinions on building the innovation pipeline, balancing the portfolio and helping to identify all the gaps and opportunities that need resolution.<br />
*****<br />
<strong>Publishing note</strong>:  This blog post was originally written on behalf of <a href="http://hypeinnovation.com/">Hype</a> and with their permission I have republished it on my own site with some small adjustments. I recommend you should visit the<strong><a href="http://blog.hypeinnovation.com/"> Hype blog site </a></strong>where they have a range of contributors writing about a wide-ranging mix of ideas and thoughts around innovation, its well worth the visit</p><p>The post <a href="https://thinking4innovators.com/drawing-out-the-different-voices-within-the-three-horizon-methodology-for-innovation/">Drawing out the different voices within the three horizon methodology for Innovation</a> first appeared on <a href="https://thinking4innovators.com">Building Your Innovation & Ecosystem Intelligence</a>.</p>]]></content:encoded>
					
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			<slash:comments>6</slash:comments>
		
		
		<post-id xmlns="com-wordpress:feed-additions:1">10401</post-id>	</item>
		<item>
		<title>The last five yards &#8211; the really hard part</title>
		<link>https://thinking4innovators.com/the-last-five-yards-the-really-hard-part/</link>
		
		<dc:creator><![CDATA[@paul4innovating]]></dc:creator>
		<pubDate>Sun, 01 Feb 2015 16:08:47 +0000</pubDate>
				<category><![CDATA[Achieving innovation engagement]]></category>
		<category><![CDATA[Advancing innovation]]></category>
		<category><![CDATA[amplifying the innovation signal]]></category>
		<category><![CDATA[Building Innovation Capability]]></category>
		<category><![CDATA[innovation execution delivery]]></category>
		<category><![CDATA[Leading innovation]]></category>
		<category><![CDATA[Tackling innovation]]></category>
		<category><![CDATA[back end of innovation]]></category>
		<category><![CDATA[deployment for innovation]]></category>
		<category><![CDATA[execution of innovation]]></category>
		<category><![CDATA[execution process]]></category>
		<category><![CDATA[fuzzy front end of innovation]]></category>
		<category><![CDATA[leadership support for innovation]]></category>
		<category><![CDATA[Mapping your resources for innovation]]></category>
		<category><![CDATA[risk in innovation projectss]]></category>
		<guid isPermaLink="false">http://paul4innovating.com/?p=9682</guid>

					<description><![CDATA[<p>It seems so simple doesn’t it &#8211; “bringing final ideas to market”. So easy to say, yet it does seem so very hard to achieve. Everything we should be aiming towards boils down to the judgement of a ‘successful execution’ or not. It is this last, hard five yards of all the work that went &#8230; <a href="https://thinking4innovators.com/the-last-five-yards-the-really-hard-part/" class="more-link">Continue reading<span class="screen-reader-text"> "The last five yards &#8211; the really hard part"</span></a></p>
<p>The post <a href="https://thinking4innovators.com/the-last-five-yards-the-really-hard-part/">The last five yards – the really hard part</a> first appeared on <a href="https://thinking4innovators.com">Building Your Innovation & Ecosystem Intelligence</a>.</p>]]></description>
										<content:encoded><![CDATA[<p><a href="https://paul4innovating.files.wordpress.com/2015/02/innovation-project-execution.png"><img data-recalc-dims="1" decoding="async" class="alignleft wp-image-9684" src="https://paul4innovating.files.wordpress.com/2015/02/innovation-project-execution.png?w=300&#038;resize=272%2C191" alt="Innovation Project Execution" width="272" height="191" srcset="https://i0.wp.com/thinking4innovators.com/wp-content/uploads/2015/02/innovation-project-execution.png?w=516&amp;ssl=1 516w, https://i0.wp.com/thinking4innovators.com/wp-content/uploads/2015/02/innovation-project-execution.png?resize=300%2C211&amp;ssl=1 300w" sizes="(max-width: 272px) 85vw, 272px" /></a>It seems so simple doesn’t it &#8211; “bringing final ideas to market”. So easy to say, yet it does seem so very hard to achieve.</p>
<p>Everything we should be aiming towards boils down to the judgement of a ‘successful execution’ or not.</p>
<p>It is this last, hard five yards of all the work that went into something, which can make or break so much of the efforts that have gone into this emerging ‘commercial life’ of our new innovation activities.</p>
<p><strong>We should regard the back-end of innovation as the rugged part</strong><br />
<span id="more-9682"></span><br />
I love the association of the “fuzzy front end” with ideas, brainstorming and all those creative energies bringing ideas to life, but sadly unless that final ‘rugged terrain’ at the back-end is not travelled we never see the innovation come to life in the market place.</p>
<p>To travel the final ‘rugged terrain’ of innovation execution I believe requires fortitude, stamina, belief, a healthy dose of courage and as much commitment from the whole organization engaged in the innovation process as any ‘front end’ or driving it through the pipeline, yet we often fail to recognize that.</p>
<p><strong>Yet resources seem to be peeled away when we get to the final Execution</strong><br />
Resources get pulled away, repositioned back at the front or in the middle to push others through the pipeline, leaving a dwindling, sometimes scarce resource to push that last five yards.</p>
<p>The R&amp;D group feel their role is complete, the new development team finalize the official ‘hand over&#8217; and the leadership for development and growth begins to get distracted away to push more through the pipeline, taking experienced resources with them. Suddenly it is down to a small team to tackle this execution stage and all it means.</p>
<p><strong>Dealing with many conflicting internal wants and needs is complex</strong><br />
When you get into the final stages you really have to take into account all the individual demands such as “why my country is special”, or “we can’t agree on the final selling price due to a different market (evolution)” or “our major client cycle for approval is not for another six months” or the final design disappoints when you are well passed the discussion stage, all can drive you ‘up the wall’ but need carefully handling. Effective execution gets very complicated and the skill of the project coordinator comes really to the fore.</p>
<p>You can suddenly you become ‘stretched’ in catering to those often conflicting needs if you have not constantly engaged or consulted. If you leave these essential conversations late in the development process as you look around for additional help there seems a lack of clear leadership on who determines final execution, it seems to have gone missing in action.</p>
<p>It becomes tough and complicated to execute well, you sense a feeling of growing exposure and increasing frustrations.The great idea within the product might remain but the execution pains undermine much of the pleasure or sense of satisfaction.</p>
<p>Engage early but be crystal clear on what can be accommodated and what can’t. Get all stakeholders involved but seek the clarity of the ‘red lines’ from the senior person responsible and be prepared to escalate issues up the decision chain for the earliest resolution as you can</p>
<p><strong>So what is needed at the execution end?</strong><br />
There are a number of thoughts here but three big traits stand out for me:</p>
<p>1). An overriding bias for action, irrespective of the challenge, problem or issue to be resolved &#8211; don’t let it fester. Take them head-on. Keep the execution pedal flat to the floor, so others understand the sense of commitment and personal passion. Let it become infectious, in a positive way.</p>
<p>2) Really tap into all the knowledge out there in the market place, face the client, sell the product, explain the story, hone that value proposition and keep ‘pivoting’ until you get it right. You unblock the roadblocks, you unlock the mind, and you change the dynamics.</p>
<p>3) No pathway of execution is smooth; it is a rough and rugged road. Recognizing and valuing any breakthrough solutions to move them forward is critical. Forward momentum in any execution plan is essential; as issues come in (and sure they will) you will meet them with a commitment and passion to get them resolved. You offer the ‘waves of support’ to others.</p>
<p><strong>Standing in the deployment zone focused simply on ‘executing away’</strong></p>
<p>Offer true leadership that is leading from the front. Be ready to set and live the expectations; you define the critical deliverables, establish accountability and resolve the conflicts quickly. You influence and install the metrics that are execution specific.</p>
<p>You actively seek commitments from the wider team of stakeholders, vested in a good result. You never forget to share all the news, the good and the bad parts of the progress back into the organization.</p>
<p>You set out clearly to communicate accurately and frequently, keeping on top of issues, break down problems, reaching back into the organization for help when help is needed. You offer true execution leadership, from the front.</p>
<p>Just remember it is only realized when this innovation becomes the buyer&#8217;s choice to invest in.</p>
<p>Those known to be good execution people are a valuable resource, they bring the results in and that is highly prized as so few have the resolve or ability to do this.</p>
<p>Organizations are constantly lamenting their lack of implementation capabilities. Go blaze the path as you are actually making and leading the changes. It is how you set about the execution of innovation that will separate you from the pack but it</p>
<p><strong>Remember new innovations replace something of the existing.</strong></p>
<p>Innovation does not stop when it goes out of the organizations doors, it actually only just begins, and it has to prove itself, it needs to justify all the hard work that went into it. It got to here because it was seen as worthwhile, expected to make a contribution.</p>
<p>To make innovation work, it is only when it is in the marketplace &#8211; judged by customers sufficiently enough to stump up their cash &#8211; that we have a successful innovation.</p>
<p>To get there is often travelling over some rough, tough terrain and the more you are exposed, the more you learn. When you execute you need to deploy a significant skill set and dedicated resource to bring home the results.</p>
<p>&nbsp;</p>
<p>******</p>
<p>&nbsp;</p>
<p><strong>Publishing note</strong>:  This blog post was originally written on behalf of <a href="http://hypeinnovation.com/">Hype</a> and with their permission I have republished it on my own site. I recommend you should visit the<strong><a href="http://blog.hypeinnovation.com/"> Hype blog site </a></strong>where they have a range of contributors writing about a wide-ranging mix of ideas and thoughts around innovation, its well worth the visit.</p><p>The post <a href="https://thinking4innovators.com/the-last-five-yards-the-really-hard-part/">The last five yards – the really hard part</a> first appeared on <a href="https://thinking4innovators.com">Building Your Innovation & Ecosystem Intelligence</a>.</p>]]></content:encoded>
					
		
		
		<post-id xmlns="com-wordpress:feed-additions:1">9682</post-id>	</item>
		<item>
		<title>Asset Orchestration is Required for more Dynamic Innovation</title>
		<link>https://thinking4innovators.com/asset-orchestration-is-required-for-more-dynamic-innovation/</link>
		
		<dc:creator><![CDATA[@paul4innovating]]></dc:creator>
		<pubDate>Thu, 21 Aug 2014 14:19:05 +0000</pubDate>
				<category><![CDATA[Achieving innovation engagement]]></category>
		<category><![CDATA[Advancing innovation]]></category>
		<category><![CDATA[amplifying the innovation signal]]></category>
		<category><![CDATA[Building Innovation Capability]]></category>
		<category><![CDATA[Foster Performance]]></category>
		<category><![CDATA[Fresh thinking]]></category>
		<category><![CDATA[Improve Collaboration & Communication]]></category>
		<category><![CDATA[Innovation Ecosystems]]></category>
		<category><![CDATA[Integrated Innovation Thinking]]></category>
		<category><![CDATA[Shifting dynamics in innovation]]></category>
		<category><![CDATA[Tackling innovation]]></category>
		<category><![CDATA[asset orchestration]]></category>
		<category><![CDATA[context and coordination of innovation]]></category>
		<category><![CDATA[dynamic capabilities in innovation]]></category>
		<category><![CDATA[dynamic fitness landscape]]></category>
		<category><![CDATA[dynamic view of innovation]]></category>
		<category><![CDATA[Innovation fitness]]></category>
		<category><![CDATA[intangible assets]]></category>
		<category><![CDATA[intellectual assets]]></category>
		<category><![CDATA[Mapping your resources for innovation]]></category>
		<guid isPermaLink="false">http://paul4innovating.com/?p=8799</guid>

					<description><![CDATA[<p>We all should recognize the incredible power of orchestration that is needed in innovation to bring the initial idea into a final successful commercial concept. We have an ongoing need to create, extend and modify resources constantly and to achieve this we need to orchestrate and enable those resources to exploit and execute our innovations. &#8230; <a href="https://thinking4innovators.com/asset-orchestration-is-required-for-more-dynamic-innovation/" class="more-link">Continue reading<span class="screen-reader-text"> "Asset Orchestration is Required for more Dynamic Innovation"</span></a></p>
<p>The post <a href="https://thinking4innovators.com/asset-orchestration-is-required-for-more-dynamic-innovation/">Asset Orchestration is Required for more Dynamic Innovation</a> first appeared on <a href="https://thinking4innovators.com">Building Your Innovation & Ecosystem Intelligence</a>.</p>]]></description>
										<content:encoded><![CDATA[<p><a href="https://paul4innovating.files.wordpress.com/2014/08/to-orchestrate-5.png"><img data-recalc-dims="1" loading="lazy" decoding="async" class="alignleft wp-image-8809" src="https://paul4innovating.files.wordpress.com/2014/08/to-orchestrate-5.png?w=222&#038;resize=206%2C277" alt="to orchestrate 5" width="206" height="277" srcset="https://i0.wp.com/thinking4innovators.com/wp-content/uploads/2014/08/to-orchestrate-5.png?w=376&amp;ssl=1 376w, https://i0.wp.com/thinking4innovators.com/wp-content/uploads/2014/08/to-orchestrate-5.png?resize=222%2C300&amp;ssl=1 222w" sizes="auto, (max-width: 206px) 85vw, 206px" /></a>We all should recognize the incredible power of orchestration that is needed in innovation to bring the initial idea into a final successful commercial concept.</p>
<p>We have an ongoing need to <em>create, extend and modify</em> resources constantly and to achieve this we need to orchestrate and enable those resources to exploit and execute our innovations.</p>
<p><strong>We need to &#8216;asset orchestrate&#8217;.</strong></p>
<p>One of our blind spots is perhaps the focus on pursuing and organizing around innovation just within an organization and not being as aware of all that is externally going on around us.</p>
<p>There are continued and rapid shifts taking place outside the walls of our organizations, constantly occurring and changing, often it becomes a ‘race’ between spotting an opportunity and executing on it before your competitors do, or the market further moves on and it becomes a lost opportunity to have exploited.<br />
<span id="more-8799"></span><br />
There is an awful lot of <a href="http://paul4innovating.com/2011/02/07/orchestrating-the-new-dynamics-of-innovation-fitness/">dynamics </a>to consider and are we not just capturing the dynamics of the constant changes but ‘fit’ enough within our organizations to read and react to these in more dynamic ways.</p>
<p>Much of what an organization does is simply perform through its established routines, managing the passages that lead from one ‘event’ to the next. These form much of the activities, yet these should never be seen as the end, only the prelude.</p>
<p>We need to fully appreciate the complexities of all the interactions needed to make innovation more dynamic. That’s constantly changing and evolving and like a piece of music, it needs this conducting to be thoughtfully managed through the whole piece, the routines and the new understandings and interpretations.</p>
<p><strong>To manage and orchestrate means to lead, frame, conduct and set the tempo.</strong></p>
<p>The clear intent of any orchestration is the need to extract the underlying value. The person responsible, our conductor, is responsible for managing and searching for new innovations and they need to determine the path.</p>
<p>They need to coordinate and integrate all the activities, they need to draw out new learning, new interpretations of the knowledge collectively gathered and reconfigure it all, to deliver something different, fresh and new to the world.</p>
<p>When we begin to want to orchestrate across external innovation networks we not only need to know ourselves extremely well, we also need to know what others can bring and what is missing.</p>
<p>Networks and relationships, interactions and knowledge flow needs to be dynamic, they need to be somehow captured and translated, transformed and often reconfigured</p>
<p><strong>Picking up the baton we need to pull together the different fragments</strong><br />
<a href="https://paul4innovating.files.wordpress.com/2014/08/to-orchestrate-6.png"><img data-recalc-dims="1" loading="lazy" decoding="async" class="alignleft wp-image-8811" src="https://paul4innovating.files.wordpress.com/2014/08/to-orchestrate-6.png?w=300&#038;resize=329%2C195" alt="to orchestrate 6" width="329" height="195" srcset="https://i0.wp.com/thinking4innovators.com/wp-content/uploads/2014/08/to-orchestrate-6.png?w=491&amp;ssl=1 491w, https://i0.wp.com/thinking4innovators.com/wp-content/uploads/2014/08/to-orchestrate-6.png?resize=300%2C178&amp;ssl=1 300w" sizes="auto, (max-width: 329px) 85vw, 329px" /></a>Asset orchestration has potentially a real value to appreciate and manage.</p>
<p>There is limited academic research into this but it becomes significantly richer in its importance when you tie it into dynamic capabilities.</p>
<p>Also as we increasingly need to understand the value creation in building our networks and relationships, the need for asset orchestration increases so as to build a pathway through gathering knowledge and what you can learn that leads you towards new innovation.</p>
<p>As our organizations become increasingly dependent on the specialization the coordination task becomes far more complex and difficult. We constantly need to search, select and configure our resources and capabilities.</p>
<p>Work undertaken to frame this asset orchestration was in different research by Sirmon et al during 2007 and 2008 that focused on the different actions of the manager, or asset orchestrator. They suggest there are three primary stages of structuring, bundling and leveraging resources for the purpose of creating new value for customers and gaining competitive advantages, however temporary in today’s world.</p>
<p>It is why this needs to be dynamic, ever-evolving, to keep orchestrating your assets continually. These three primary stages can be broken down:</p>
<ul>
<li><strong><em>Structuring</em></strong> involves <strong><em>acquiring, accumulating and divesting</em></strong> resources to form the organization&#8217;s resource portfolio.</li>
</ul>
<ul>
<li><em><strong>Bundling</strong></em> of integrating resources to form capabilities, that can<strong><em> stabilize</em></strong> or provide incremental improvements to existing capabilities, or that <strong><em>enrich</em></strong> and extend existing current capabilities and thirdly, <strong><em>pioneer</em></strong>, which creates new capabilities.</li>
</ul>
<ul>
<li><strong><em>Leveragin</em><em>g</em></strong> involves a sequence of processes to exploit the organization&#8217;s capabilities to take advantage of specific market opportunities.</li>
<li></li>
<li>This <em><strong>leveraging</strong></em> includes <strong><em>mobilizing</em></strong>, offering a clear plan or vision of needed capabilities, <strong><em>coordinating</em></strong> for ways to integrate these necessary capabilities and finally, <strong><em>deploying</em></strong> to achieve a resource advantage (or gain) that promotes market opportunities and instils more entrepreneurial strategies to exploit new resource configurations</li>
</ul>
<p><strong>We are all facing these needs for greater asset synchronization or orchestration.</strong></p>
<p>We need to learn also that innovation needs this growing orchestration, due to this increasing move from firm-centric to network-centric innovation. In my understanding an orchestrator, they need to manage the tempo, know where and when to cue in the different players (learning) and inject the intensity into the performance.</p>
<p>We are dealing with managing the tempo, interpreting the different passages and movements as interactions become distinct, providing fresh value to build upon.</p>
<p>We need to learn to identify, assimilate and exploit far more than ever, the value of knowing your innovation fitness, your dynamics and the terrain you wish to traverse in new innovation activity becomes even more critical.</p>
<p>To create and to extract does clearly need to understand the what, why, where, when and how it needs to go about this.</p>
<p><strong>The orchestrator needs to orchestrate.</strong><br />
<a href="http://paul4innovating.files.wordpress.com/2014/08/asset-orchestrator.png"><img data-recalc-dims="1" loading="lazy" decoding="async" class="alignleft wp-image-8805" src="https://paul4innovating.files.wordpress.com/2014/08/asset-orchestrator.png?resize=304%2C193" alt="Asset Orchestrator" width="304" height="193" /></a>To do this you must orchestrate the capabilities, to purposefully build what is needed to deliver the final result.</p>
<p>I have reconfigured my thinking around what will influence the evolution leading from internal innovation capabilities to a whole ‘network’ of these.</p>
<p>It still relies on how you purposefully build and conduct these capabilities and competencies. Orchestration is fundamentally dynamic, full of uncertainties but the need is still to connect the parts to deliver the right result.</p>
<p><strong>Definitely, the dynamic view of orchestrating our assets is needed</strong></p>
<p>Finally, orchestration has for me become very important to my ongoing work on the <a href="http://paul4innovating.com/2013/09/04/approaching-innovation-through-fitness-dynamics-needs-a-structured-approach/">dynamic innovation capabilities</a> for recognizing your innovation fitness landscape and the gaps.</p>
<p>These become even more of a challenge when different perspectives and competencies enter the mix, where we urgently need to understand the ‘<a href="http://innovationfitnessdynamics.com/">dynamics of innovation</a>’ even more.</p>
<p>We need to not just know the appropriate resources; we need to work on the skills, processes, routines, organizational structure and disciplines that enable firms to build, employ and orchestrate mostly our intangible assets relevant to satisfying customer needs and which cannot be replicated by competitors.</p>
<p>Assets that deliver the new innovation needed, through attracting collaboration efforts and integrating these into your own evolving resources and turning into being dynamic in nature.</p><p>The post <a href="https://thinking4innovators.com/asset-orchestration-is-required-for-more-dynamic-innovation/">Asset Orchestration is Required for more Dynamic Innovation</a> first appeared on <a href="https://thinking4innovators.com">Building Your Innovation & Ecosystem Intelligence</a>.</p>]]></content:encoded>
					
		
		
		<post-id xmlns="com-wordpress:feed-additions:1">8799</post-id>	</item>
		<item>
		<title>Traversing different horizons for transformational innovation</title>
		<link>https://thinking4innovators.com/traversing-across-different-horizons-for-transformative-innovation/</link>
		
		<dc:creator><![CDATA[@paul4innovating]]></dc:creator>
		<pubDate>Fri, 07 Jun 2013 13:26:24 +0000</pubDate>
				<category><![CDATA[Achieving innovation engagement]]></category>
		<category><![CDATA[Advancing innovation]]></category>
		<category><![CDATA[amplifying the innovation signal]]></category>
		<category><![CDATA[Fresh thinking]]></category>
		<category><![CDATA[Improve Collaboration & Communication]]></category>
		<category><![CDATA[Leading innovation]]></category>
		<category><![CDATA[Polymers]]></category>
		<category><![CDATA[Shifting dynamics in innovation]]></category>
		<category><![CDATA[Tackling innovation]]></category>
		<category><![CDATA[Alignment of Strategy and Innovation]]></category>
		<category><![CDATA[capabilities for innovation]]></category>
		<category><![CDATA[Innovating across different time frames]]></category>
		<category><![CDATA[innovation pipeline management]]></category>
		<category><![CDATA[innovation portfolio management]]></category>
		<category><![CDATA[Mapping your resources for innovation]]></category>
		<category><![CDATA[planning innovation execution]]></category>
		<category><![CDATA[scanning the horizon]]></category>
		<category><![CDATA[three horizon approach]]></category>
		<category><![CDATA[three horizon framework]]></category>
		<category><![CDATA[three horizons]]></category>
		<guid isPermaLink="false">http://paul4innovating.com/?p=5633</guid>

					<description><![CDATA[<p>Irrespective of the organization, we all struggle with transformational innovation. So often we are simply comfortable in our ‘business as usual’. We gear performance to the short-term, we put the emphasis on the current fiscal year, and we support the core business in numerous ways, usually with lots and lots of incremental innovation, so the &#8230; <a href="https://thinking4innovators.com/traversing-across-different-horizons-for-transformative-innovation/" class="more-link">Continue reading<span class="screen-reader-text"> "Traversing different horizons for transformational innovation"</span></a></p>
<p>The post <a href="https://thinking4innovators.com/traversing-across-different-horizons-for-transformative-innovation/">Traversing different horizons for transformational innovation</a> first appeared on <a href="https://thinking4innovators.com">Building Your Innovation & Ecosystem Intelligence</a>.</p>]]></description>
										<content:encoded><![CDATA[<p class="MsoNormal">Irrespective of the organization, we all struggle with transformational innovation. So often we are simply comfortable in our ‘business as usual’. We gear performance to the short-term, we put the emphasis on the current fiscal year, and we support the core business in numerous ways, usually with lots and lots of incremental innovation, so the results are realizable in this year.</p>
<p class="MsoNormal">We are sometimes comfortable or confident enough to move into adjacent areas, to expand and feed off the core but these are less than transformational in most cases. This space is the one we are the most comfortable to work within, this is the horizon one of <a href="http://paul4innovating.com/2010/09/10/the-three-horizon-approach-to-innovation/">the three horizon model approach</a> outlined to manage innovation across a more balanced portfolio of investment.</p>
<p class="MsoNormal">In summary, the three horizon model for innovation is actually a reasonably simple idea: with Horizon One (h1) being the current business focus, Horizon Two (h2) being more the related emerging business opportunities and Horizon Three (h3) being those that are moving towards a completely new business that can have the potential to disrupt the existing one.</p>
<p class="MsoNormal">The complexity lies underneath this simple idea, you need to manage these different horizons with completely different mindsets. You need clear well-structured ways to extract the real return from managing a comprehensive innovation portfolio based on knowledge, experience, intelligence but exploring plenty of the unknowns about the future and openness to get you there, as ready as you can be .<b> </b>Its necessary today.</p>
<p class="MsoNormal"><b>The seeds of destruction lie in horizon one</b></p>
<p class="MsoNormal"><span id="more-5633"></span>Within our ‘business as usual’ attitudes lies the seeds of destruction. Today there is a relentless pace; we are facing stagnation in many maturing markets. We place a disproportionately high amount of our resources here to defend what we have and what we know; we actually subvert the future to prolong the life of the existing. We constantly look to make it more efficient and more effective but this is in the majority of cases just incremental in what we do, both in innovation and our activities. These are often simply propping up the past success instead of shifting the resources into the investments of the future.</p>
<p class="MsoNormal">This is why the three horizon approach has real sustaining value because if we don’t have this longer-term, transformational perspective we are just prolonging the existing until it gets disrupted by others. This is where the working <a href="http://paul4innovating.com/2011/08/17/the-value-of-managing-innovation-across-the-three-horizons/">across different horizons</a> for ‘thinking’ through innovation does need different tools and mindsets and these should be based on (h1) see and operate, (h2) adjust your thinking frame and solutions, (h3) more evolutionary. Each has different techniques to explore as I’ve previously outlined in my <a href="http://paul4innovating.com/2011/08/17/the-navigation-of-the-three-horizon-framework-an-emerging-guide/">navigation guide</a> to this approach.</p>
<p class="MsoNormal">Clayton Christensen has written about this theory of disruption in his book “<a href="http://www.amazon.com/Innovators-Dilemma-Revolutionary-Change-Business/dp/0062060244/ref=sr_1_1?s=books&amp;ie=UTF8&amp;qid=1370598506&amp;sr=1-1&amp;keywords=the+innovators+dilemma">The Innovator’s Dilemma</a>”. Professor Christensen then went on to write extensively on this and one further book “<a href="http://www.amazon.com/Seeing-Whats-Next-Innovation-ebook/dp/B004OC06ZO/ref=sr_1_1?s=books&amp;ie=UTF8&amp;qid=1370598797&amp;sr=1-1&amp;keywords=seeing+whats+next">Seeing What’s Next</a>” co-authored with Scott Anthony and Erik Roth develops this disruptive theory into how the future will unfold and how to make wiser choices on these insights. The <a href="http://paul4innovating.com/2011/08/17/connecting-the-future-across-three-horizons-combining-strategy-and-innovation/">three horizon connecting approach</a> is an excellent methodology to use to help in managing these wiser choices.</p>
<p class="MsoNormal"><b>The hardest part is to traverse across into horizon 2 for new ‘breaking’ innovation</b></p>
<p class="MsoNormal">We do need this longer-term perspective and we do need to traverse into the future in clear thinking through steps (or horizons). Our horizon one does begin to decay faster today than ever, it does not fully cover off the strategic fit we want and can begin to lose its dominance over time. We need to manage this transition, not let others manage it for us.</p>
<p class="MsoNormal">It is how we manage this transition becomes so critical. We need to exploit developing trends that are emerging (h2) and begin to tune into possible options in the future (h3).  Within these options will emerge the winners and become the more dominant systems or solutions that we should be moving towards, even from today. Some of these only have faint emerging signals but they need to be brought into the innovation portfolio activity to explore, often in novel ways.</p>
<p class="MsoNormal">The horizon two is beginning to address some of the current decay arising from the core within the existing activities (or system). Here we have the highest tension.</p>
<figure id="attachment_5636" aria-describedby="caption-attachment-5636" style="width: 462px" class="wp-caption aligncenter"><a href="http://paul4innovating.files.wordpress.com/2013/06/collision-zone-of-three-horizon-approach.png"><img data-recalc-dims="1" loading="lazy" decoding="async" class="size-full wp-image-5636" src="https://paul4innovating.files.wordpress.com/2013/06/collision-zone-of-three-horizon-approach.png?resize=462%2C286" alt="The Collision Zone (h2) of the Three Horizon Approach" width="462" height="286" srcset="https://i0.wp.com/thinking4innovators.com/wp-content/uploads/2013/06/collision-zone-of-three-horizon-approach.png?w=462&amp;ssl=1 462w, https://i0.wp.com/thinking4innovators.com/wp-content/uploads/2013/06/collision-zone-of-three-horizon-approach.png?resize=300%2C186&amp;ssl=1 300w" sizes="auto, (max-width: 462px) 85vw, 462px" /></a><figcaption id="caption-attachment-5636" class="wp-caption-text">The Collision Zone (h2) of the Three Horizon Approach</figcaption></figure>
<p class="MsoNormal">The discussions that centre on often conflicting views of the future, compared to the existing realities and those providing the returns for today’s business. Often we can detect change but we consciously ignore it. This is the place where the disruptor&#8217;s are at work, existing or new competitors, working at displacing your products and market positions. They look to be more agile, they might have greater entrepreneurial ways, they are ready to explore emerging practices far more than the established leaders, they look to leverage different business models and are certainly not handicapped with legacy and mindsets stuck in the past. Increasing competition is today’s certainty.</p>
<p class="MsoNormal"><b>Horizon Two needs a totally different mindset. </b></p>
<p class="MsoNormal">You need to see H2 with different metrics, with different perspectives, with more open minds. This is not easy. This needs to become the meeting point or “the space for transition” where you begin to let go of just protecting your core and open up your thinking to experimentation, prototyping, exploring different business models and begin to figure out how these will impact your existing core, to become more agile and adaptive than you are in the existing system or structures</p>
<p class="MsoNormal">These horizon (h2) concepts being explored  really do need ‘ring fencing,’ so you can protect these from all the ‘vested’ claims that your horizon one focus will continually demand to keep, so as to bring in the results in this calendar year. It is a real fight, these ideas or nascent concepts ‘give off’ negative results, they are still a mix of the tangible and intangibles where you can’t get the ‘hard’ fix on the ROI, on their real market value or potential.</p>
<p class="MsoNormal">Many executives ‘defending’ the core will ‘attack’ or hold back any release of their resources to help these emerging initiatives. It is a ‘hard-nosed’ reality.  It needs a very high level and conscious set of decisions coming from the top to determine these new moves. Do not believe that when most executives ‘just’ react and shrug their shoulders regarding h2 as a natural, everyday occurrence, it is far from not. Many have to come ‘kicking and screaming’ to supporting emerging activities. Far too much &#8216;invested&#8217; interest comes into play. They see this more as a threat not an opportunity. It is not their sand box so why should they &#8216;play&#8217;.</p>
<figure id="attachment_5637" aria-describedby="caption-attachment-5637" style="width: 463px" class="wp-caption aligncenter"><a href="http://paul4innovating.files.wordpress.com/2013/06/the-conflict-sapce-of-horizon-two.png"><img data-recalc-dims="1" loading="lazy" decoding="async" class="size-full wp-image-5637" src="https://paul4innovating.files.wordpress.com/2013/06/the-conflict-sapce-of-horizon-two.png?resize=463%2C329" alt="The Conflict Sapce of Horizon Two" width="463" height="329" srcset="https://i0.wp.com/thinking4innovators.com/wp-content/uploads/2013/06/the-conflict-sapce-of-horizon-two.png?w=463&amp;ssl=1 463w, https://i0.wp.com/thinking4innovators.com/wp-content/uploads/2013/06/the-conflict-sapce-of-horizon-two.png?resize=300%2C213&amp;ssl=1 300w" sizes="auto, (max-width: 463px) 85vw, 463px" /></a><figcaption id="caption-attachment-5637" class="wp-caption-text">Horizon Two- Where policy and strategy are played out in the Three Horizons</figcaption></figure>
<p class="MsoNormal"><b>The tensions are not just visible but played out in many subversive ways. </b></p>
<p class="MsoNormal">Just take performance metrics, if these are solely structured on the calendar year, are you realistically expecting a dilution of focus as their compensation is totally caught up  in this. Horizon two poses a real challenge within any management of our organizations. If it provides current small bases of volume, no real meaningful profit from the investments made it can be a hard sell across the organization.</p>
<p class="MsoNormal">Projects that focus on the future work mostly are based on ‘best’ assumptions. Sadly it is often executives expect to see the same ‘hard’ metrics being applied as the existing business. We ignore significant differences and  this is a huge mistake. So you get these clear sense that many are sceptical or pay lip service to the products of the future as the thinking, judgement and value orientation are at such odds with the existing measures and metrics they apply to run today&#8217;s business and how they get judged.</p>
<p class="MsoNormal"><b>Often we then impose a set of metrics to compensate for this resistance. </b></p>
<p class="MsoNormal">This allows for a sudden rush of promising new products entering the market, of chasing and competing for those same resources as the ones focused on the core. The push to validate, explore and experiment might make the situation worse. You introduce waves of inefficiency into your highly tuned supply chain, you detract from selling and competing in tough market conditions and you then hear that comment “we took our eye off the ball”</p>
<p class="MsoNormal">This new &#8216;push&#8217; for establishing the rising stars ends up that most of the promising concepts never really cross the finish line of moving from ‘interesting’ to main stream. The core also starts to suffer from these multiple distractions and eventually ‘innovation’ gets a bad rap. Many promising ideas get starved or killed off from emotional reactions.</p>
<p class="MsoNormal">The demand from supporting horizon two products or emerging concepts demands managements serious attention to getting resource allocation, response and focus into ‘actively’ managing this very real and tangible ‘innovators dilemma’.</p>
<p class="MsoNormal"><b>Managing the rising stars or future potential one is hard in existing structures.</b></p>
<p class="MsoNormal">The concepts that emerge from horizon two will include the rising stars of the organization and will, over time, become even the new core business. These are a mixture of step-outs from today’s core, or extensions that have come from the adjacency work consciously being undertaken or are truly emerging as new activities that need new depth in capabilities and time to build.</p>
<p class="MsoNormal">These all have the potential to shift the organizations revenue base and challenge today’s cash generators. These need careful ‘portfolio and resource’ allocation. These extend the organization from your existing into new competencies, new markets and new challenges. Just please don’t use the same measures or metrics when you mix H1 and H2, although there is a huge temptation because it is just simply easy.</p>
<p class="MsoNormal"><b>Horizon two is where you work through your future options</b></p>
<p class="MsoNormal">This is where you try out, experiment, explore. This is the transiting point (my space of transition) where you work through different dilemmas and paradoxes to shift the organisation through this horizon two to position it for the longer-term future. This horizon is a real point of disruption to be well-managed as you navigate from shifting resources from today’s core to that third horizon, the predicted future where ideas and proposals are still forming.</p>
<p class="MsoNormal">Horizon two actually ‘claims’ more time and attention than on the surface it deserves but this is the wrong mindset,  it simply needs too. This is <i><span style="text-decoration: underline;">not</span></i> about supporting the ‘existing’, this is working actively on the ‘<i><span style="text-decoration: underline;">preferred</span></i>’ as it is working to reduce current shortcomings, injecting new life and vigour into the present to offer a broader sustaining future.</p>
<p class="MsoNormal">Horizon two investments should be challenging ‘business as usual’ and should contain many of the catalysts for renewal, for the future growth. It is renewing the ‘fitness for purpose’ through innovation taking you along different pathways to the long-term successors of your business.</p>
<p class="MsoNormal"><b>Horizon two can be a powerful catalyst.</b></p>
<p class="MsoNormal"> It can alter the way you are currently doing things, in new business models, in new systems, structures and delivery. It points you to a new, hopefully preferable future, worthwhile to pursue and attractive. It refreshes, it can invigorate and this horizon holds the keys and transition path to realizing that vision laid out in the ideas forming in horizon three.</p>
<p class="MsoNormal">To battle the increasing pace of obsolescence, we need to not just see and operate in today’s world; we must look towards the future. We must break out of incremental steps alone in our innovation activities, they just don’t simply ‘cut the mustard’ any-more, they are simply not good enough, in our rapidly changing world where increased competition is appearing from anywhere. We need to build out new capabilities, capacities through new innovation competencies.</p>
<p class="MsoNormal">We not only need to envision our future and the part we want to play within it but need a clear approach to working through the challenges and tensions to achieving a real balance in our innovation portfolio that work towards the same goal of being a material part of the business.</p>
<p class="MsoNormal">That is managing innovation not just in today’s horizon (h1) but in traversing into the future with more breakthroughs (h2) and transformational innovation (h3) that is organized around the <a href="http://paul4innovating.com/2013/02/18/mapping-innovation-across-the-three-horizons/">three horizon methodology</a>.  Making that essential traverse through horizon two is the toughest part. It needs carefully managing to have any really sustaining pathway to the emerging future.</p><p>The post <a href="https://thinking4innovators.com/traversing-across-different-horizons-for-transformative-innovation/">Traversing different horizons for transformational innovation</a> first appeared on <a href="https://thinking4innovators.com">Building Your Innovation & Ecosystem Intelligence</a>.</p>]]></content:encoded>
					
		
		
		<post-id xmlns="com-wordpress:feed-additions:1">5633</post-id>	</item>
		<item>
		<title>Mapping innovation across the three horizons</title>
		<link>https://thinking4innovators.com/mapping-innovation-across-the-three-horizons/</link>
		
		<dc:creator><![CDATA[@paul4innovating]]></dc:creator>
		<pubDate>Mon, 18 Feb 2013 14:09:48 +0000</pubDate>
				<category><![CDATA[Achieving innovation engagement]]></category>
		<category><![CDATA[Advancing innovation]]></category>
		<category><![CDATA[amplifying the innovation signal]]></category>
		<category><![CDATA[Building Innovation Capability]]></category>
		<category><![CDATA[gaining innovation momentum]]></category>
		<category><![CDATA[innovation execution delivery]]></category>
		<category><![CDATA[Leading innovation]]></category>
		<category><![CDATA[Shifting dynamics in innovation]]></category>
		<category><![CDATA[Tackling innovation]]></category>
		<category><![CDATA[capabilities for innovation]]></category>
		<category><![CDATA[innovation pipeline management]]></category>
		<category><![CDATA[innovation portfolio management]]></category>
		<category><![CDATA[Mapping your resources for innovation]]></category>
		<category><![CDATA[planning innovation execution]]></category>
		<category><![CDATA[three capability building platforms]]></category>
		<category><![CDATA[three horizon approach]]></category>
		<category><![CDATA[three horizon framework]]></category>
		<category><![CDATA[three horizons]]></category>
		<category><![CDATA[Three horizons for innovation]]></category>
		<guid isPermaLink="false">http://paul4innovating.com/?p=5027</guid>

					<description><![CDATA[<p>One of my most exciting areas within my innovation activities is applying the three horizon methodology, for working through the ‘appropriate’ lenses for different innovations and their future management. Let me outline the rationale for adopting this within your organization. Clarifying our options requires multiple thinking horizons For me, the three horizons have great value &#8230; <a href="https://thinking4innovators.com/mapping-innovation-across-the-three-horizons/" class="more-link">Continue reading<span class="screen-reader-text"> "Mapping innovation across the three horizons"</span></a></p>
<p>The post <a href="https://thinking4innovators.com/mapping-innovation-across-the-three-horizons/">Mapping innovation across the three horizons</a> first appeared on <a href="https://thinking4innovators.com">Building Your Innovation & Ecosystem Intelligence</a>.</p>]]></description>
										<content:encoded><![CDATA[<p>One of my most exciting areas within my innovation activities is applying the three horizon methodology, for working through the ‘appropriate’ lenses for different innovations and their future management.</p>
<p>Let me outline the rationale for adopting this within your organization.</p>
<p><strong>Clarifying our options requires multiple thinking horizons</strong><br />
For me, the three horizons have great value to map different thinking and possible innovation options over changing horizons.</p>
<p>You can frame innovation in alternative ways by using this approach. Innovation has multiple evolution points and working with this framework allows you to significantly improve innovations contribution.</p>
<p>It goes well beyond the present value of ‘just’ fitting your existing innovation portfolio and directional management into a one dimensional, viewed in the present, framework.</p>
<p>You can see opportunities completely differently beyond the existing mindset and activities, it takes innovation from tactical to strategic, to foresight in your evaluations.<br />
<span id="more-5027"></span>Innovation is constantly facing disruption; it is constantly going through life cycles and new waves of different activities. We need a far more robust, well thought-through way to apply our innovation resources to meet and anticipate these changing events.</p>
<figure id="attachment_5028" aria-describedby="caption-attachment-5028" style="width: 640px" class="wp-caption aligncenter"><a href="http://paul4innovating.files.wordpress.com/2013/02/three-horizon-blog-3-copy-2.png"><img data-recalc-dims="1" loading="lazy" decoding="async" class="size-full wp-image-5028" src="https://paul4innovating.files.wordpress.com/2013/02/three-horizon-blog-3-copy-2.png?resize=640%2C246" alt="Disruption points that need innovation response" width="640" height="246" srcset="https://i0.wp.com/thinking4innovators.com/wp-content/uploads/2013/02/three-horizon-blog-3-copy-2.png?w=812&amp;ssl=1 812w, https://i0.wp.com/thinking4innovators.com/wp-content/uploads/2013/02/three-horizon-blog-3-copy-2.png?resize=300%2C116&amp;ssl=1 300w, https://i0.wp.com/thinking4innovators.com/wp-content/uploads/2013/02/three-horizon-blog-3-copy-2.png?resize=768%2C296&amp;ssl=1 768w" sizes="auto, (max-width: 709px) 85vw, (max-width: 909px) 67vw, (max-width: 984px) 61vw, (max-width: 1362px) 45vw, 600px" /></a><figcaption id="caption-attachment-5028" class="wp-caption-text">Disruption points that need innovation response</figcaption></figure>
<p>I’ve outlined the three horizon methodology I subscribe too, in a number of different blogs and these can be viewed <a href="http://paul4innovating.com/2010/09/10/the-three-horizon-approach-to-innovation/">here</a>, <a href="http://paul4innovating.com/2011/08/17/the-value-of-managing-innovation-across-the-three-horizons/">here</a> and some further thoughts <a href="http://paul4innovating.com/2012/06/19/striking-the-balance-for-exploitation-across-different-innovation-horizons/">here</a>. They each contribute into your understanding of this emerging frame so I’d ask you to spend a few minutes viewing these if you feel this has real value to you and how you need to manage your innovation in better ways.<br />
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<p><b>The innovation perspective for the use of the three horizons framework</b><br />
We are all well aware that organizations struggle on innovation &#8211;  they seem to have real difficulties to climb out of the incremental traps. One of the primary reasons is that they fail to apply different mindsets to evolutionary thinking and stay locked in the &#8216;here and now&#8217; and this is such a huge mistake.</p>
<p>I believe the three horizons can be specifically set up for a specific innovation engagement to allow you to have some far more stimulating and added value to your discussions around innovation, these can go from detailed to broad evolutionary explorations and so, radically alter many of your present constraints and debates.<br />
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<p><b>We need to separate and structure different mindsets to develop innovation capabilities.<br />
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Structuring the approach, by looking across multiple horizons, allow you to evolve the entire innovation portfolio and begin to recognize the many gaps that exist within your thinking, within your capabilities and capacities to innovate.</p>
<p>By looking at this through separate lenses assists you in allocating the appropriate but usually different resources needed to be applied to each of the time horizons and challenges that lie within.</p>
<p>There is this prevailing or dominant system where many organizations stay firmly engaged, that needs radically challenging, as this is the famous incremental trap where growth performance stays restricted.</p>
<p>The three horizons ‘asks you’ to apply three totally different mindsets to see constraints, weaknesses and often very limited opportunities differently, it alters your thinking into a far more evolutionary approach.</p>
<figure id="attachment_5029" aria-describedby="caption-attachment-5029" style="width: 556px" class="wp-caption aligncenter"><a href="http://paul4innovating.files.wordpress.com/2013/02/three-horizons-14.png"><img data-recalc-dims="1" loading="lazy" decoding="async" class="size-full wp-image-5029" src="https://paul4innovating.files.wordpress.com/2013/02/three-horizons-14.png?resize=556%2C304" alt="The Different Horizons" width="556" height="304" srcset="https://i0.wp.com/thinking4innovators.com/wp-content/uploads/2013/02/three-horizons-14.png?w=556&amp;ssl=1 556w, https://i0.wp.com/thinking4innovators.com/wp-content/uploads/2013/02/three-horizons-14.png?resize=300%2C164&amp;ssl=1 300w" sizes="auto, (max-width: 556px) 85vw, 556px" /></a><figcaption id="caption-attachment-5029" class="wp-caption-text">The Different Horizons</figcaption></figure>
<p><b>The big idea of the three different horizons</b></p>
<p>The (big) idea is you go beyond the usual focus on fixing problems in the present and begin to plot and map some of the future disruptions that might occur as you move forward. You work and think through three different time and clarity lenses focusing on different horizons.</p>
<p>The three horizons also seek to capture the linkage on the transition points and possible disrupting junctions, as well as highlight those potential gaps are presently seen that needs clearly resolving.</p>
<p>It can provide the &#8216;distinction of choices&#8217; as well as begins to highlight present organisational realities. The more you ‘see’ the more you can fill those gaps. The more you can foresee, the more you can become ready for managing the transformation that will be needed.</p>
<p>The three horizons will also help you with innovation differently than the S-Curve approach, as it is more evolutionary where you are work far more concurrently and building capacity and understanding progressively on the future &#8220;predictions&#8221; as they emerge and become clearer.<br />
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<p><b>To approach the three horizons I see this going through different phases </b><br />
a) Firstly clarify the <b>burning needs</b> relating to your present position and required future position by asking what improves existing activities, what extends the current competencies and takes you into new avenues to develop/ mature. Link it to your known strategy but keep questioning this to keep it fresh and relevant to ever-changing market conditions.</p>
<p>b) Then by deciding and weighting accordingly the <b>winning needs</b> you begin to articulate and frame these. These concept storyboards provide the necessary linkage; it captures emerging trends for constructing plausible and coherent innovation activities projected into the future.</p>
<p>These begin to shape the decisions on resources and to determine investment options. This offers a clear shaping of the search for emerging winners yet you are still able to constantly scan the horizons for changes.</p>
<p>c) By <b>looking across</b> the three horizons separately you allow H2 to have the discussions for the &#8220;space for transition&#8221; and resolve the constant dilemma of &#8220;protecting core or investing in new&#8221; debates.</p>
<p>d) The H3 starts <b>exploring fundamental different premises </b>for replacing &#8220;business as usual&#8221; with exploring nascent ideas, concepts that might replace what you presently have, it begins to shape your thinking and awareness of what is needed to build capabilities and capacities.</p>
<p>e) Often these H3, even some in H2 are <b>weak signals today</b> where many unknowns prevail but allow you to straddle between (h1) improve, (h2) extend and (h3) change.</p>
<p><b>Planning across these different horizons needs different tools</b></p>
<p>Planning in different horizons needs different tools and these are based on (h1) see and operate, (h2) adjust your thinking frame and solutions, (h3) more evolutionary. Each has different techniques to explore.</p>
<p>For me innovation portfolio allocations require the double axis of knowledge needed, over the axis of known knowledge, to manage the dimensions of innovation concern, to see and operate accordingly. This is something I&#8217;ll explore at another time.<br />
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<p><b>Managing with different mindsets</b></p>
<p>Different mindsets and discussions are based on (h1) operational: the here and now, (h2) more entrepreneurial: attempting to detect shifts and adjusting in agile ways, (h3) more futuristic: based on values, visions and beliefs. Each needs separating.</p>
<p>There is a need to work through &#8220;typical&#8221; dangers &#8211; competing voices, mixed signals and all the uncertainly dimensions. What you must consciously stop doing is looking backwards (legacy) and keep the mind &#8216;free&#8217; to project forward. There is a lot of work specifically on the mindset traps and how to avoid them, or to find the solutions, to surface them and address them.<br />
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<p><b>The value of visualization to align dissenting as well as consenting opinions</b></p>
<p>Work through the visualisation and turning the &#8220;talking into planning&#8221; you can work through three options (h1) what&#8217;s now, (h2) what&#8217;s next and (h3) what&#8217;s the goal to drive towards in descriptors and actions (resource allocations and specialised need to develop for example). This helps further extend your horizon thinking and relate this into the actions you need to take.</p>
<p>The three horizons for innovation is very useful. In the words of Mahatma Gandhi “<i>“First they ignore you, then they laugh at you, then they fight you, then you win”. </i></p>
<p>The three horizons does allow you to pick your fights and show others how and where you can possibly win in better ways than just in the &#8216;present&#8217;.<br />
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<p><b>Can you see the three horizons value?</b></p>
<p>The value of the three horizon approach for innovation is where I partly wish to take my work beyond its present position through far more testing and exploring its application across different challenges and business segments.</p>
<p>I’m looking to engage with organizations on this – do you want to make a proposal? I&#8217;d welcome the opening conversations on this with you.</p><p>The post <a href="https://thinking4innovators.com/mapping-innovation-across-the-three-horizons/">Mapping innovation across the three horizons</a> first appeared on <a href="https://thinking4innovators.com">Building Your Innovation & Ecosystem Intelligence</a>.</p>]]></content:encoded>
					
		
		
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