So what are Innovation Fitness Landscapes?
Act effectively amid uncertainty
There is a consistent need to keep looking around us; on what is going on, what has happened in the past, what is alongside us, what might be ahead and the people and resources we have available. This is taught to anyone who wants to be well equipped in any mountainous area. We need to be prepared as best we can in business and be ready to anticipate different scenarios and predictions- to be ready to be more adaptive and agile. Innovation requires that.
It is knowing this so called innovation terrain, understanding the opportunities or possibilities around us along with appreciating the time pressures, positions both internally and externally in the market that provide us much of the context of why we need to innovate in a certain way. Knowing the intensity of your innovation challenge gives you a better appreciation of what is needed to resolve these challenges- your innovation fitness.
In our understanding of the often ‘diverse’ set of challenges you have to overcome and knowing what is available to you and what you need to find to bridge any gaps becomes essential. The obtaining of insights for innovation enables you to relocate or locate the resources that are capable to be combined to traverse the landscape (or challenge) and innovate better.
An opening CSF for innovation
All organizations talk about innovation, but so what?
All organizations talk about innovation and its growing importance but few succeed in actually doing it on a repeatable scale. So what does inhibit innovation? What would drive innovation success? What aspects of innovation are critical to have so innovative growth can be achieved?
Where should a company place its emphasis to gain both an improving impact on its performance and strengthen its innovation capabilities? There are countless questions that need asking but more importantly answering.
Innovation is complex and demanding
The difficulty for many is that innovation is a complex process that has many intangibles within the total mix to manage. Management today is far happier managing the ‘harder’ aspects of business, the more established, the more traditional ones that can be managed in efficient and effective ways to reduce complexity.
The Vital Attributes for an Innovation Organization
Our Challenge is the need to build diverse innovation capability
Knowing what are the critical factors and there dependences for sustaining innovation success is vital to understand so an organization can place the appropriate resources behind them. The question is, which are critical, which naturally occur when others begin to be put into place, which seem to have limited or no real effect on changing the dynamics of innovation?
Knowing these and having these clearer shown as a ‘return on impact/investment’ (ROII) has real business value. Today, we lack a clear system model that brings the critical innovation factors out and gives them their appropriate values, and then can equally provide the ability to model different future states and conceive future scenarios through different impact-investments.
So what are the challenges of the knowledge-driven economy that innovation needs to drive?
Moving Up the Path Towards Innovation Fitness
So how do we become innovation fit?
Can you imagine standing on top of a mountain, looking out across a vast expanse of nothing but mountains and valleys stretching out before you. If you squint hard enough you can just make out that somewhere in the hazy distance, the end point of your travels, towards that much needed innovation understanding, made up of many different dynamics that make you and your organization that much fitter to compete in today’s challenging world.
Clearly while you are on top of this mountain you feel exhilarated to have even got up to this point. To even get to this point you have already made a decision that you and your organization would become an innovation one and needs to look beyond what you have to what is possible.