To build a pathway in order to enable more dynamic innovation capabilities one needs to go through Nine Stages.

These nine stages are, in my opinion, needed for developing an understanding of your innovation capabilities, so as to make them more dynamic and, as a result, to be at the top of your innovation game.

This “step process,” I believe, gets you to the point of understanding what innovation capabilities are a better ‘fit’ for the purpose, to deliver on your innovation needs on a consistent, repeatable, and evolving basis.

Building innovation capabilities take time; they are complex, highly structured, and multi-dimensional. Any structured approach to tackling innovation takes time and considerable commitment. Any learning involves sensing, seizing, and then transforming.

We are searching for what makes up the present system and what needs to be part of the future to create a ‘best’ innovation capability environment that is sustainable in the longer-term. Those that can be continually ‘orchestrated’ and constantly adapted to meet the strategic need.

We are striving towards a true ‘innovation coherency premium’ in design, knowing what makes up your core dynamic components. The outcomes are to know where to invest, what to dampen down and what aspects can evolve naturally and be ‘taken along’ – as you focus upon the ones that are more dynamic and relevant to your innovation needs.

Each stage needs questioning and then answering to create specific phases of the journey. Ask yourself the following questions by creating a checklist to start building your own dynamic innovation capability and to understand your innovation fitness and landscape. 

1.Getting Started – understanding the needs & imperatives of innovation fitness

• Why we must travel this critical path for Innovation.
• The meaning of dynamic capabilities and innovation fitness landscapes
• Merging the theory with practical reality to produce new outcomes and positive results.
• Focusing on resources and performance – why is this important.
• The problem is knowing what we have and what we really need and seeing the differences

2.The Fuel of Innovation Performance – the dynamics of innovation

• A sharper, clearer focus on innovation resources to meet the strategic need.
• What is known about resources to sustain, enhance performance?
• Knowing and aligning your strategic criteria – for sound innovation approaches
• Getting innovation within the right context of your business
• Moving your resources in the right direction takes courage and decisive leadership.

3.Getting Even More Specific – quantification and qualification

• Recognising the building of scale, change rates, and dynamics that happen over time and why we need to constantly build our innovation capabilities.
• Developing the resources to meet the need – structured, focused, clarified by bringing out the necessary discussion.
• An illustrative scenario for a directional innovation fitness landscape map
• Recognising that resources can stretch beyond the firm and then bringing these in successfully, in gradual steps. Managing within a more open environment.
• Achieving mutual dependencies to support; recognising the hindering ones
• Being aware of the impact of different scenarios in the management of innovation allows for designing a flexible response capability.

4.Building the Innovation Fitness Machine – reinforcing feedback, identifying needs

• Recognising the current status, spotting emerging patterns, seeing spaces and gaps, and identifying solutions.
• Beginning the ‘adaptive walk’ to get to higher fitness points needed to compete.
• Clarifying the complementary resources, looking to embed new routines quickly, and set up follow through approaches.
• Introducing natural tensions into the system to trigger ‘step change.’
• Resource dependence climate, culture, diversity, intensity, and uniqueness
• Reinforcing feedback – watching for dangers, managing the machine capacity, removing the brakes selectively
• Shifting your resources need not deplete or force other people to compete for them – working through the tensions within teams and silos.
• Matching resource dynamics with the innovation value chain & life cycle stages helps maintain momentum.
• Simulation modelling the ‘what ifs’ and ‘why.’

5.The Strategic Architecture – designing the system to perform as needed

• The step process for designing and executing the architecture design
• Diagnosing performance challenges and roadblocks – resolving, moving on
• Lining up the solutions is not a linear process and needs careful management
• Addressing the effects of intangibles in the Strategic Architecture.

6.The Hard Face of Soft(er) Factors – the hidden power of intangible resources

• Clarifying the impact of the intangibles and recognising that time, climate, and conditions are significant contributors to innovation activities.
• The different rivalry types: internal and external, inter-department, inter projects, and working through resolutions to these.
• Reflecting feelings and expectations, addressing all the different needs
• Measuring the tougher parts of intellectual capital
• The real value of your intangible resources
• Recognising the value of hidden innovation and spotting its occurrence

7.Entering into Competitive Battle – the dynamics of rivalry, the uniqueness of you

• Recognising, developing, capturing, transforming, avoiding, and outmanoeuvring
• Your point of choosing what, where, how, and when to compete.
• Building capabilities that are unique to you and hard to replicate
• Building sustainability into the innovation equation as ongoing
• Extending the turf, exploiting the situation, pushing beyond, seeking partners.

8.Building and Testing Capabilities to Perform

• Measuring capabilities through different fitness levels and scale
• Learning to build capabilities as ‘ongoing’ and evolving for changing needs
• Re-Structuring the process for dealing with the dynamics of change
• Knowing the points of impact on performance to enable recognition and reality
• Managing innovation performance progressively across the spectrum of business need through testing and extending capability learning.
• Building from personal to the team, to organisational learning, in measured steps
• Recognising the role of leadership, achieving strategic alignment, and working on broadening out innovation competence at different organisational levels.

9.Keeping the Innovation Fitness Wheels Turning, keeping your eyes on the road

• Resolution of conflicting goals, control, and structure
• Dissecting conflicting positions, resolving the impasse
• Knowing the limits of human engagement
• Goals, controls, and measurements can dominate and strangle
• Keeping the measurements simple and clear
• Managing innovation as a critical strategic resource
• Merging the results into a greater alignment to strategy and approaches

The end result is looking to generate your innovation fitness landscape. If you need any coaching help, advice, or mentoring through this process, just get in touch with me here. 

The post A pathway towards building your dynamic innovation capabilities first appeared on Building Your Innovation & Ecosystem Intelligence.

I’d suggest this might be a great starting point. Considering the intractable in anything is hard. To recognize these firstly is terrific, as they are tough to manage but phenomenal if you can surface them.

Then having the capability of knowing how to set about tackling these, drawing in a growing consensus that these are the real blocks to the team becoming truly innovative.

If you could ask a series of question that might help unlock innovation blockages it would make such a difference to our innovation performance and engagement. I think this might need a good external facilitator as my recommendation, one who has deep innovation knowledge and expertise, able to manage the ‘dynamics’ within the room.

These are shaped as discussions to raise, explore and extract views and then to be pulled together into a collective position, that gives strength and identification to resolving issues surrounding innovation. Surfacing differences, finding common ground and developing a ‘collective’ way forward makes a significant contribution to building a common language and a common sense of identity. It underpins innovation engagement. It gives confidence to any innovation undertaking.

• Addressing the issue of unfamiliar responsibilities – new and different ways of working, of understanding, of allowing innovation to take hold and flourish is often demanding on those to find those new ways of responding, to leading, to encouraging others. It becomes even harder when innovation is often added to increase a person’s responsibilities. This different way of thinking needs surfacing. Many holding leadership positions in our organizations are uncomfortable with innovation, it is too intangible,  it often seems to ‘sit’ outside the normal processes and structures. It is full of risk and uncertainty. It is raising the unfamiliar, yet it should become a great place to start this dialogue to bring innovation inside, in all that we do. Innovation needs to become a real consistent in all our thinking as it can advance our thinking beyond the “norm”

• Innovation demands new directions – making significant changes to the way the organization is run is very challenging, potentially disrupting and needs thinking through at the top-level well. To ‘hone’ an organization into a lean efficient and effective ‘machine’ is one thing, to allow diversity and conflicting signals to pervade and challenge this is extremely uncomfortable territory, so ring fencing often seems to this keep it at bay! Is this the right solution, are we facing different times to manage our organizations in 20th-century practices? If we are needing to become the 21st century in our thinking and practices how do we open up the dialogue Where does agility, flexibility, adaptive and exploratory come into our thinking, into our systems, into our culture?

• Inherited problems always surface – addressing countless and inherent problems is messy and requires dedicated resolution. Changing the culture to become more innovative can be a massive step in structure, organization, and policies. How do we manage such a revolution, what is needed, what is a culture and environment for innovation anyway? How do we manage our legacy, what should stay, what can go? How do we set about this?

• Problems within the organization’s makeup – inadequate experience and resistance to change, often surface when a person is not equipped to deal with it. Installing innovation capacity, capabilities and competencies needs figuring out. How long does this take, where can we turn too? How do we relate change to its positive contribution to the future and can innovation lead that change?

• High stakes of innovation – demanding ‘breakthrough innovation’ makes everyone feel increasingly vulnerable, increasingly visible and it is for leadership to take ownership and real responsibility to manage this demand and shape the risk and set of fears against the gain and return. They need to be ready to ‘positively react and encourage’ both in supporting winning solutions and extracting positive learning from failures. Can you run breakthroughs alongside incremental innovation activities, what is really different in how can we manage these?

• Scope and scale of innovation – Managing in scale and scope is demanding and requires well thought through systems and processes. To scope, innovation needs robust business case approaches, its flexibility in its management and then to scale this up requires well-established approaches and clear commitments to its engagement and execution. Are we really good at seizing ‘breaking’ opportunities and quickly scaling these up? Can we learn new approaches to this? How do we approach the issues of scale, scope, and speed for innovation?

• External pressures multiply – everyone has an opinion outside the organization, let alone inside. Balancing these different interfaces and the pressures from these as you explore innovation needs managing well. Avoid that trait of just keeping piling on the raising of expectations and then failing to back this up, by demonstrating progress or ensuring you are not actively working on this alignment. What does it take for the ability to deliver on the promise? What can we learn by listening to those outside, what can we take inside and apply, have we our core beliefs to check these opinions against to stay firm upon or adapt by these new insights?

• Influencing without full authority – key activities within innovation usually demand that you become reliant on others. You need to spend (seemingly) inordinate time explaining and gaining others to make their ‘buy-in’ and find ways for them to find their own identification with concepts. So by ‘growing identification’, you are able to move emerging innovation concepts along the pipeline. You also so often need to find often imaginative ways of attracting across the resources needed. This is especially hard for senior managers to adapt too, the need to attract across, instead of simply expect, demand and just take, today people want to be attracted and expect to learn from the experience and exposure. How can we learn new ways or different ways where collaboration becomes the norm and we can learn to borrow and exchange resources across functions more freely and then let them go to move on to the next challenge where their talent is most needed? To let go and watch talent soar.

• Work more with a listening and feedback culture – this can be totally different from the way business has been conducted up to today, through a more hierarchical structure. Flattening organizations to allow greater two-way flow sucks up time; it simply undoes or unpicks ‘command and control’ over time. It takes time to establish and gain confidence and momentum. You need to allow more for debate, it shifts and alters the hierarchy and structures and that is a big step into an unknown, yet it is necessary for organizational change, to allow innovation to truly flourish on a more sustainable basis. What needs to be put in place to listen and respond to our organizations and customers’ needs? How can the relationships within the organization re-calibrate and mutually respect each other’s position?

• The need to develop work group diversity – innovation asks for more diversity in opinion, it draws out more in thinking, in discipline, in alternative approaches and solution. This often leaves senior executives feeling they are less in control, reliant on other and that can feel scary and surface their own insecurities, buried increasingly as they moved up the organization and took on responsibility and accountability. It challenges often their very notion of management as they have known and experienced it. Innovation in its management does certainly challenge many past notions of managing, such as for productivity, yield and simply, extraction. How can we encourage a greater diversity of thought, of working, of judging performance that would help our organization’s absorption of different knowledge and approaches occurring all around us? How can we exploit and explore and know when to apply the differences in our thinking

To summarize

Each of these ten innovation challenges needs to be surfaced at the right time, usually as early as you can to provide a person handling innovation to gain the best and strongest foothold of their understanding.

Each one of these ‘intractable’ points can individually block innovation from advancing – we must find ways to bring them out, to surface opinions and find common solutions to resolving them. We need to build these into a common understanding to move innovation forward.

To send out a compelling message into our organizations we are wanting to tackle these intractable barriers, so as to give innovation its rightful place within all our thinking and activities. That we want to ’embrace’ it, as it far too important for our growth and future sustainability makes everyone want to become more innovative as they can see change taking place, as the organization begins to break down the barriers.

The post Surfacing the real barriers to innovation. first appeared on Building Your Innovation & Ecosystem Intelligence.

A Question:

Getting to a root cause of innovation blockage
So what does block innovation? Arguably there are plenty of things up and down organizations: a lack of resources, an overcrowded portfolio of ideas, a lack of dedicated people, treating innovation as a one-off, keeping it isolated and apart from mainstream activities.

The list could go on and on, no question but to seek out a meaningful exchange of minds let me offer these outlined below as ones to tackle. Get a discussion going on all of these needs ‘being selective’, raised at separate times and then integrated into a collective ‘declaration of innovation intent’ going forward.

Let’s take a different perspective.

If you could ask a series of questions that might help unlock innovation blockages it would make such a difference to our innovation performance and engagement. I think this might need a good external facilitator as my recommendation, one who has deep innovation knowledge and expertise, able to manage the ‘dynamics’ within the room.

What would happen if you could get the leadership in a room together to discuss innovation which would allow innovation dialogues to emerge? Perhaps allowing those conversations that begin to build a common understanding, a common language for innovation? Your aim is to seek out those diverse, different views for the challenges that lie within innovation and your job is to draw these out. It is not easy yet the rewards could be huge.

Gaining a working consensus to share across the organization so these blockages can be openly discussed and in time-resolved would make for a very powerful advancement on all those fragmented, unstructured and personal opinions that have been allowed to ‘form’ as there was no structured dialogue. Here, again are my ten intractable challenges to resolve

The ten innovation intractable challenges – surfacing real barriers to innovation.

I’d suggest these might be a great starting point, tough to manage but phenomenal if you can surface them, provide a growing consensus to cluster around that results in providing a clearer leadership dialogue or guidance to how they see innovation.

These are shaped as discussions to raise, explore and extract views and then to be pulled together into a collective position, that gives strength and identification to resolving issues surrounding innovation. Surfacing differences, finding common ground and developing a ‘collective’ way forward make a significant contribution to building a common language and common sense of identity. It underpins innovation engagement. It gives confidence to any innovation undertaking.

• Addressing the issue of unfamiliar responsibilities – new and different ways of working, understanding, of allowing innovation to take hold and flourish is often demanding on those to find those new ways of responding, leading, to encouraging others. It becomes even harder when innovation is often added to increasing a person’s responsibilities. This different way of thinking needs surfacing. Many holding leadership positions in our organizations are uncomfortable with innovation, it is too intangible, it was not something they worked upon, and it often seems to ‘sit’ outside the normal processes and structures. It is full of risk and uncertainty. It is raising the unfamiliar yet it should become a great place to start this dialogue to bring innovation inside what we do, as a consistent.

• Innovation demands new directions – making significant changes to the way the organization is run is very challenging, potentially disrupting and needs thinking through at the top-level well. To ‘hone’ an organization into a lean efficient and effective ‘machine’ is one thing, to allow diversity and conflicting signals to pervade and challenge this is an extremely uncomfortable territory, so ring-fencing often seems to keep it at bay! Is this the right solution, are we facing different times to manage our organizations in 20th-century practices? If we are needing to become the 21st century in our thinking and practices how do we open up the dialogue Where do agility, flexibility, adaptive and exploratory come into our thinking, into our systems, into our culture?

• Inherited problems always surface – addressing countless and inherent problems is messy and requires dedicated resolution. Changing a culture to become more innovative can be a massive step in structure, organization and policies. How do we manage such a revolution, what is needed, and what is a culture and environment for innovation anyway? How do we manage our legacy, what should stay, and what can go? How do we set about this?

• Problems within the organizations make up – of inadequate experience and resistance to change especially surface when a person is not equipped to deal with it. Installing innovation capacity, capabilities and competencies need figuring out. How long does this take, and where can we turn to? How do we relate the change to its positive contribution to the future and can innovation lead that change?

• High stakes of innovation – demanding ‘breakthrough innovation’ makes everyone feel increasingly vulnerable and increasingly visible and it is for leadership to take ownership and real responsibility to manage this demand and shape the risk and set off fears against the gain and return. They need to be ready to ‘positively react and encourage’ both in supporting winning solutions and extracting positive learning from failures. Can you run breakthroughs alongside incremental innovation activities, what is really different in how can we manage these?

• Scope and scale of innovation – Managing scale and scope is demanding and requires well thought through systems and processes. To scope innovation needs robust business case approaches, its flexibility in its management and then to scale this up requires well-established approaches and clear commitments to its engagement and execution. Are we really good at seizing ‘breaking’ opportunities and quickly scaling these up? Can we learn new approaches to this? How do we approach to scale, scope and speed for innovation?

• External pressures multiply – everyone has an opinion outside the organization, let alone inside. Balancing these different interfaces and the pressures from these as you explore innovation needs managing well. Avoid that trait of just keeping piling on the raising of expectations and then failing to back this up, by demonstrating progress or ensuring you are not actively working on this alignment. What does it take for the ability to deliver on the promise? What can we learn by listening to those outside, what can we take inside and apply, have we our core beliefs to check these opinions against to stay firm upon or adapt to these new insights?

• Influencing without full authority – key activities within innovation usually demand that you become reliant on others. You need to spend (seemingly) inordinate time explaining and gaining others to make their ‘buy in’ and find ways for them to find their own identification with concepts. So by ‘growing identification’, you are able to move emerging innovation concepts along the pipeline.
• You also so often need to find often imaginative ways of attracting across the resources needed. This is especially hard for senior managers to adapt to, the need to attract across, instead of simply expect, demand and just take, today people want to be attracted and expect to learn from the experience and exposure. How can we learn new ways or different ways where collaboration becomes the norm and we can learn to borrow and exchange resources across functions more freely and then let them go to move on to the next challenge where their talent is most needed? To let go and watch talent soar.

• Work more with a listening and feedback culture – this can be totally different from the way business has been conducted up to today, through a more hierarchical structure. Flattening organizations to allow greater two-way flow sucks up time; it simply undoes or unpicks ‘command and control’ over time. It takes time to establish and gain confidence and momentum.
• You need to allow more for debate, it shifts and alters the hierarchy and structures and that is a big step into an unknown, yet it is necessary for organisational change, to allow innovation to truly flourish on a more sustainable basis. What needs to be put into place to listen and respond to our organization’s and customers’ needs? How can the relationships within the organization re-calibrate and mutually respect each other’s position?

• The need to develop workgroup diversity – innovation asks for more diversity in opinion, it draws out more in thinking, in discipline, in alternative approaches and solutions. This often leaves senior executives feeling they are less in control, reliant on others and that can feel scary and surface their own insecurities, buried increasingly as they moved up the organization and took on responsibility and accountability.
• It challenges often their very notion of management as they have known and experienced it. Innovation in its management does certainly challenge many past notions of managing, such as productivity, yield and simple extraction. How can we encourage a greater diversity of thought, of working, of judging performance that would help our organization’s absorption of different knowledge and approaches occurring all around us? How can we exploit and explore and know when to apply the differences in our thinking

To summarize

Each of these ten innovation challenges needs to be surfaced at the right time, usually as early as you can to provide a person handling innovation to gain the best and strongest foothold of their understanding..

Each one of these ‘intractable’ points can individually block innovation from advancing – we must find ways to bring them out, to surface opinions and find common solutions to resolving them. We need to build these into a common understanding to move innovation forward.

To send out a compelling message into our organizations we are wanting to tackle these intractable, so as to give innovation its rightful place within all our thinking and activities, to ’embrace’ it as it is far too important for our growth and future sustainability. None of us individually has the total answers but together we can find them.

Finding that right moment is not easy to draw these out but it is certainly necessary, otherwise those (often) hidden barriers never come to the surface and get resolved, leaving innovation trapped unable to release its true voice and significant worth and value to the organization’s fortunes.

The best way to ‘kick start’ this off is to bring in an experienced facilitator of innovation and let them probe, prompt and push to find the emerging answers to these often intractable challenges. To confront these challenges, you can unlock them and make them building blocks and not barriers to greater innovation.

** The original list of the ten innovation intractable’s has been adapted from “creating learning experiences without changing jobs” by Cynthia McCauley at the CCL in 2006. I’ve applied it in my way of surfacing these innovation issues and I believe many people’s personal concerns at the executive and senior organization levels that need their resolution and discussion to become more confident in innovation and its management.

The post Coaching helps overcome the ten innovation intractables first appeared on Building Your Innovation & Ecosystem Intelligence.

Well one I recently finished has been one of those rare books that got the Paul Hobcraft treatment; considerable underlining, scribbles in the margins, circles around some pages that I want to refer back too as quickly as I can. You can never achieve that same sense of ‘ownership’ and possession through the e-reader can you, or am I missing something there?

So the book that joined that elite pantheon to the innovation gods on my top shelf was one written by Yves Doz and Keeley Wilson entitled “Managing Global Innovation – frameworks for integrating capabilities around the World”, printed by Harvard Business Review Press. I really recommend it.

The Key to bridging your Global Innovation Gap

The book is all about providing the understanding of integrating your global resources to build and leverage a global innovation network. I think it does a good job in explaining the different parts, the considerations and the tougher aspects of making this work for you.

Ok, I’m a sucker when it starts off by discussing the innovation challenges, then starts climbing into chapters on optimizing the innovation footprint, then communications, receptivity and then how to organize for global projects focusing on collaborative and integrated innovation, it does draw you in.

I’ll leave you to explore this in your own time, if global innovation and integrating is your bag. Equally I think it will be more than helpful in thinking this fully through or recognizing gaps within your present operations.

What the book does for me

Why it is one of those books for me is where it keeps coming back and placing the focus, on knowledge attainment, seeking out receptivity, transferring and integrating complex and codified knowledge. This emphasis fits so much with my own passion and constantly pushing “Absorptive Capacity” that it felt like coming home, that reaffirming feeling. The difference was the book took you through a different level of journey and understanding to add a whole lot more in my own thinking around this area.

Collaborative diffusion, building distributed innovation ecosystems, compatible strategic ambitions, cultural compatibility and discussing the interdependencies all challenge your thinking. As the authors nicely sum up in Chapter 7 it is how the behaviour of decision makers needs to move from that in-built notion of “being successful by competing” on their individual level and changing their mindset for more collaborative innovation across this diverse and global network.

The authors suggest this new way of managing is a difficult one to adopt and sustain but suggest the best way, perhaps the only way, is through constant practice and having a positive reinforcement of what makes for successful collaborations. I’d also add that ability to experiment, to learn from others around you constantly and recognizing ‘winning and being successful’ is not reliant on just yourself, it is leveraging everything that is all around you that builds your experience and knowledge.

Globally Integrated Innovation

We live in a world of huge diversity and dispersion of knowledge. There is a growth and constant push into new markets, emerging new competitors that are increasingly challenging us to find solutions to this management of global networks, both inside and outside our organizations in more integrative approaches to capture the ‘best’ of innovation.

Today’s present structures of the innovation organization, the systems required, the processes, the diversity of cultures, different mindsets and the focus on extracting the best from this mix of structure and resources is hard and complex.

The authors argue the scope and scale of the tasks should not become an impediment to action and suggest three dimensions of change to help in this. I’ll leave you to search for these.

They warn there is one huge caveat to achievement.

Senior management’s vision, their commitment and attention to this will not achieve this globally integrated network alone.  It is the recognition that failure to implement strategic change is often this lack of buy-in from groups of middle managers who remain happy with the status-quo or unaware of the need and rationale for the required change.

These gaps within organizations are due to the lack of dialogue, openly discussing threats and challenges and being inclusive in the implementation. This took me back, again, to my own arguments and suggested solutions to bridge that gap, through the Executive Innovation Work Mat.

“Knowledge is increasingly dispersed”

We return to knowledge in the wrap up within the book, where the authors have identified five radical shifts taking place that will lead to greater knowledge diffusion and diversity: 1) globalization and the opening of new markets; 2) increasing technological complexity and convergence; 3) demographic changes; 4) greater external pressures, in particular environmental concerns (and scarcity); 5) offshore outposts and outsourcing.

Knowing what makes up the complexities of global innovation and managing and harnessing this in dispersed networks is a real challenge and there is no better place to start than in picking up a copy of this book and working through it thoughtfully and thoroughly, to “organize, build and manage a global innovation capability from design to execution”

My final thought – beyond the previous boundaries of innovation

With innovation increasingly moving beyond its previous boundaries of simply leaving it to the scientists or marketing departments has long gone, for today and in the future, innovation is about open, inclusive, exploration and harmonization to extract the best.

Innovation has moved beyond products into new services, changing value propositions and business models and needs this constant reorganization around changing the innovation activities. Technology- based alone is not enough pursuing greater functionality; we are increasingly in the disruptive era of simplification, which captures far more of the imagination and where the increased movement of wealth generating opportunities lie.

Look at the effects of reverse innovation, jugaad or frugal innovation and where this has potential, the strong underlying movement in start-ups that are far more ‘needs related’ or serving ‘unmet needs’ through lean approaches than those in the past, of simply cruising along for opportunity with a vague business concept.

Everything has become so much sharper in why we have to focus our minds down, it is far more on what and where innovation can give us the next growth opportunity and that comes from all the diversity we can muster. Managing in the global innovation space is no different, it needs a dedicated focus and understanding, to find the unique mix that suits your needs and knowledge accessing and translating becomes the global unlocking key.

The post Moving Towards Globally Integrated Innovation first appeared on Building Your Innovation & Ecosystem Intelligence.

I was surprised, going through some of my past blogs, that the time between related entries on the need for having in place a sustainable competitive advantage framework on innovation has been longer than they it should have been.

This blog is the third entry on this subject.

Always, always and always do I see organizations struggle to align themselves for their innovation activity, why is this? Either alignment of innovation into the strategy they are (assumedly) following or shaping innovation into the context of where and how innovation can fit.

I’ve written on this often enough actually, and argued the need for building a more sustaining innovation framework.  I have been working for some time within one of my formulas on this with its given framework of II + EE + MLC + OC + RNE build towards = SCA. I somehow suspect you need nudging on what this means.
Required past reading possibly needed here.

Without duplicating more than necessary you need to go back and read two previous blogs on this

The first was written in August 2010 and entitled “A formula for Sustaining Competitive Advantage through Innovation”. The link is here:  http://bit.ly/95kCI1

The second was written in June 2011 and entitled “Sustaining is Pivotal to Making Innovation Progress”. The link is here: http://bit.ly/lPLssm

Both offer a helpful introduction to the framework and formula.

The next part of the equation
This blog ‘advances’ this framework by attempting to link the context of innovation into a process to think through. I say attempting because we need to accept each building process is different, and unique to the organization and the circumstances of what they want innovation to achieve, besides the standard reply “growth and profit”.

Doesn’t this always sounds like the famous question asked at beauty pageants: “So what’s the most important issue for you?” asks the compare with the reply “world peace”. Oh, I wish it was so simple.

Those leaders that talk of “growth and profit” from innovation seem to reduce it to just a sound bite, I just wish it was so simple. I do wish the majority of our business leaders would get ‘into’ innovation understanding a lot more.

Innovation breaks down always outside the CEO’s executive door and it really does need them to step outside and get more fully involved as it is a major area to succeed at if a longer tenure is in their minds.

Still, I digress. Here I outline how I see a typical linking through of a context to innovation in a ‘flow through’ process that is shaped along the II + EE + MLC + OC + RNE build towards = SCA, framework.

Innovation Alignment, Context & Process

Innovation Alignment to the Corporate Strategy does need working through. It needs linking to business goals and strategy, to the role innovation plays within this, the type of innovation portfolio you wish to design and work upon and the delivery and adoption needed so the organization ‘aligns’ itself. You need a thinking-through process to align context into activity.

This takes time, it needs sustaining effort but it needs leadership to understand the critical connecting parts to do this. It needs a defining framework that I see as separate to what I’m offering here. On my present rate of outlining this it does seem sometime next year for that – not good news for those interested.

Watch this space

Actually let me share a little secret between us,  I’m working on a more radical, visually appealing and exciting way to approach this now but within a joint collaboration around this critical issue.

So, who knows this might be discussed earlier than my past track record of once a year to move from one aspect to another.

It needs to be and I’m sure my collaborating partner on this will be pushing me a lot harder going forward.

The post Linking innovation context to the process first appeared on Building Your Innovation & Ecosystem Intelligence.

The classic cube has six faces covered by nine stickers each offering a solid colour (white, red, blue, orange, green and yellow). The cube has a pivot mechanism enabling each face to turn independently, thus mixing up the colours.

For the puzzle to be solved you must achieve that each face is to be made up of one consistent colour.

It was suggested the cube was originally built to aid students to understand 3D objects but actually Rubik’s actual purpose was solving the structural problems of the parts moving independently without the entire mechanism falling apart.

Innovation is equally a puzzle with moveable parts
We need to see Innovation as an entire structure where we constantly need to move the parts. We always want to seek alignment, perfect alignment.

That dream of achieving all, within that specific aspect of innovation we are attempting, is fully lined up and then we are content. Impossible!

What we fail to realize the total structure within innovation is always turning; it is always altering its ‘face’ to adapt to the changes we need to adapt too.

We can never achieve perfect alignment, the makeup of innovation is constantly changing, so what we must do is keep moving the different ‘faces’ around to meet at best, a temporary alignment. That is the best we can really do.

Permutations are infinitesimal within innovation

Unlike Rubik’s cube where you have 239,500,800 ways to arrange the edges, it does seem like innovation! In the Cube you have eight corners and twelve edges and eight ways to arrange the corner cubes. Seven can be orientated independently and the orientation of the eighth depends on the preceding seven giving 2,187 possibilities.

You can even flip eleven edges independently with the flip of the twelfth depending on the preceding one, giving 2,048 possibilities here.  They suggest there are forty-three quintillion positions and perhaps even more but you are getting the ‘permutation’ picture of the Cube and perhaps of innovation!

The Move Notation

Attempting to align anything needs movement, a sequence of moves. Well if you think about it to achieve a certain innovation ‘state’ you need to bring a number of aspects or faces to closer alignment but these do need a planned sequence of moves in most cases. Relying alone on serendipity just may not work.

There are solutions to the Rubic cube that need less than 100 moves and in July 2010, a team of researchers including Rokicki, working with Google proved the so-called “God’s number” to be 20. I think you will agree there are many consultants offering the equivalent “God number” of ways to solve innovation, their “omniscience” moment.

I sometimes kid myself I’ve cracked innovation only to recognize minutes later I had forgotten something or not fully accounted for it in my concept -it just keeps me going even more.

We need to take care we are not tilting at windmills
There is an episode in the novel Don Quixote by Miguel de Cervantes. In the novel, Don Quixote fights windmills that he imagines to be giants. Quixote sees the windmill blades as the giant’s arms, for instance.

A relevant part of the novel that I sometimes feels relates to me and innovation states:

Yet Innovation is a consistent challenge, sometimes another millstone seemingly around our necks!

Yes the Rubik Cube feels often like innovation, you change one part and it has its consequences on another.  When you reflect on all the permutations required in innovation you recognise it is a constant, evolving, ever-changing puzzle.

For me the enjoyment of the Rubik Cube is to keep thinking and moving around the different parts. I’ve never been able or patient enough to solve it but like innovation it still fascinates me.

The difference is unlike the cube which can be solved, innovation as such, cannot. We can only arrive at a given point, and then it changes again.

What keeps me motivated is moving the different parts so we do arrive at an improving situation but never a complete one. We need to keep moving the innovation parts constantly.

The best we can do is work consistently to attempting to align as much within the innovation puzzle (processes, culture, people, functions, concepts, technology etc) and get it as close as we think we can and push through the idea, constantly pivoting as we go, to achieve a better solution than before.

The quest is never-ending.

We can’t stop searching, we also can’t achieve perfect alignment for innovation but we can alway be constantly moving towards a certain harmony, that allows us to make sure we are making progress on where we were that time before.

Innovation is a puzzle, even if we felt we had got to that ‘aligned’ point I just bet you something will come along and mix it up again. A change in the market, a merger of two different organizations and their cultures, a new technology breakthrough will all keep us constantly turning the different faces of the Innovation Cube to try to get back to that (elusive) ‘steady state.’

All we can do is keep turning those different faces of innovation and get closer to ‘alignment points’ but never, it seems, achieving the perfect alignment, that ultimate moment unlike the (simple) Rubik Cube.

Perhaps the answer does live within the wind that drives the windmills.

References taken from Wikipedia, the free online encyclopaedia

The post The Innovation Rubik Cube Approach first appeared on Building Your Innovation & Ecosystem Intelligence.

Social demands will inevitably increase as nations are being confronted with budgetary constraints, increased deficits and mounting debts to resolve.

Social needs will become more pressing and innovation, social innovation, will increasingly explore opportunities to extract ‘more from less.

Innovation can play an increasing part in resolving social challenges that are increasingly confronting us.

Starting a new movement on social innovation in Europe

Recently I became a member of www.socialinnovationeurope.eu . I certainly feel this is going to offer something exciting and vibrant. It is a growing community of thinkers, creators and innovators with the knowledge and skills to change the way we face Europe’s most pressing issues.

Contributors to the site will take a strong hand in shaping the direction of social innovation across Europe, breaking down silos and raising a unified voice. I need to find my own part in this, as there are multiple ways for contribution, which I’m still presently figuring out.

Social Innovation Europe (SIE)’s online hub present aims are to become an indispensable resource providing the latest information on European social innovation. It will feature interviews with prominent innovators, case studies of successful ventures, the latest research, and in-depth analysis from the leading thinkers in the field.

Why do we want to address social innovation even more now?

Social needs are now more pressing than ever, they will regretfully get worse before they get better. The combinations of the recent global crisis, the economic shifts from the West to the East will increasingly reduce opportunities and increase the social dimensions that will need to be dealt with. We are in social strife with unemployment challenges, ageing and climate change that all have growing stress on declining revenues in the West.

As our financial resources are getting more limited, new solutions must be found. The short term fiscal stimulus packages and bailouts have alleviated the short term but we do need to provide new innovative solutions to pressing social demands that will occur in increasing ‘waves’ over both the short, medium and long term perspective.

Social challenges are actually innovation opportunities

The challenges are tough but should be viewed as potentially new opportunities for economic and social innovations to take place. Providing solutions that are high in quality (or high enough), beneficial and affordable to the needs of the users requiring these, and that can add hope and provide value to improving their daily lives.

These can offer different combinations of business, government, and entrepreneurs different avenues to explore, that are both worthwhile and contribute to society but can offer valuable job and yes, profitable enterprises, and returns for investments made.

Social innovation means what?

Social innovation is innovation that is social in approach, in both the end result and the means of getting there. It offers new products, services and business model opportunities that simultaneously meet social need, that deliver more effectively than alternatives,(if there are ones) and most importantly, it create and builds new social relationships, communities and collaborations to achieve these ends.

They can make ‘us’ feel good by our direct contribution to enhancing society’s capabilities to act together to resolve part of the challenges we need to confront. Social interactions and vested interests need to be combined and as a direct result it generates a ‘social capital’ that builds in value by its activity and by its increasing movement up the experience curve.

There are barriers that will need to be knocked down to accelerate social innovation.

Like any innovation, social innovation has risks. It offers all the usual ‘suspects’ associated with innocation of good imagination, perseverance, overcoming adversity, shortage of funds and a continued optimism that your idea to create a product or service and its implementation, can and will happen.

There are some important differences for social innovation though.

Social innovation is far more a participative process, partnership forming, constantly identification seeking, that has more ‘scaling-up’ problems than business innovation and that is hard enough! You are confronted by more society barriers, which is often at odds with what you are trying to resolve.

Sometimes you meet a totally incompatible barrier that need that extraordinary leap of creative design to navigate around and that is where the model (social against business model) comes into play in analysing and resolving to overcome this. Social innovation does needs its own tools, techniques and models that today are somewhat lacking.

Equally, when you step more into the social innovation space you come up against a more traditional risk-adverse and cautious mindset unless the crisis is dire. The culture of administrators, their wish to stay with closed systems and often fragmented systems are tough to overcome.

The skills of many around you, wanting to help, can be more limiting in experience but often can make up this ‘deficit’ through their enthusiasm.

There is also the constant battle for funding through the scaling up from pilot or experimentation to larger scale (the social innovation life cycle) which can be demanding and often distracting, often taking you away from your primary task of resolving the social problem.

Scaling up seems a huge obstacle to overcome

In all I read and understand, the scaling up from that perfect local project into a regional than national one, is immensely hard. There are very few examples where the combination of coherence, comprehensiveness and broader outlook come together without significant changing of a workable local model.

The art of communicating, of diffusing the skills, knowledge, understanding of the key variables and the local experience are hard to often translate. Much in social innovation is intangible, more than business; as it is in tacit knowledge that often successful social innovation solutions are made.

How do you scale up a highly fragmented set of solutions when we lack more often than not the developed networks and the intermediaries that can assist?

Some of our established institutions like the Salvation Army can find major new roles to invent and work within, that provies the structure and need of networks, contacts and established infrastructure well established. Its mission and role emphasis might need to change to capitalise on this.

The three categories of social innovation

In a report, which has certainly helped shape this blog, on “Social innovation in the European Union” they are suggesting that you can schematically classify social innovation into three broad categories:

Firstly, grassroots social innovation that needs to respond to pressing social demands and directed more at the (growing) vulnerable groups in society.

Secondly, a broader one that addresses societal challenges where the boundary blurs between social and economic and directed more towards society as a whole. (My Salvation Army could be a clear example or the Red Cross or even the Open University)

Thirdly, the systemic type:  that relates to fundamental changes in attitudes and values, strategies and policies, organizational structures and process delivery systems and services. These include climate change, recycling as examples.
All three categories play a part in helping to manage and shape society.

Economic & Social Dynamism

There are many social challenges that will need creative and careful strategic framing that require innovation thinking. The pressing social issues will continue to rise to the highest political level and eventually ‘they’ will act, they will be forced too.

Social Innovation will then explode in importance when the combination of all our forces: government, non profit, business, communities and entrepreneurs all come together, as they have to, so as to resolve growing social problems through new innovative approaches.

We all need to first be aware and then engage in understanding the power and opportunity social innovation can provide and the part we can play.

Innovation can be a powerful enabler to many of the social challenges we are in need of facing up too.

It should be on everyone’s radar as it is only one ‘touch moment’ away from social issues that are all around us.

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