A Business Model Canvas Set to Explode

I’d just finished a workshop on Business Model Canvas about gaining clarity in large organizations, when suddenly the flood gates seem to have opened up a day or so later, for me to see beyond and piece more of it together in my mind.

After swirling around in this maelstrom of articles, tweets, new publishing, advanced announcements I had to gain some high ground to recover my breath and think a little more. Catching my breath, here is my clarity take and prediction for the BMC.

Ignoring lots of early warning signs

Maybe I should have seen this coming earlier but sometimes you hear a distant rumble but you simply shrug your shoulders and get on with your own work.

This week it hit me so I spent some time piecing together different aspects around the shifts taking place on the Business model canvas that has been going on in different parts of the world for my prediction:

2012 is the BMC tipping point year

From what I can see is the Business model is about to go through a really important (further) tipping point and cross that chasm (thanks Geoffrey Moore) into mainstream adoption. Why?

For whom the bell tolls

I felt the heavy sound of the bells tolling away coming through two articles I have been reading and it reminded me of For Whom the Bell Tolls a famous novel by Ernest Hemingway.

I read two short articles over this weekend, one was entitled “Avoiding Innovation’s Terrible Toll” written by Spencer E Ante, published in the Wall Street Journal (http://on.wsj.com/zJ9IIT ) and the other by Jeffrey Phillips “When executives talk about innovation, watch out” in his innovate on purpose blog here (http://bit.ly/wpaqWu)

The first was the sad demises of Kodak
If you have not seen the day of Revolution in a small town where all know all in the town and always have known all, you have seen nothing.- For Whom the

Bell Tolls
Rochester may not be the ideal place to live, the headquarters for Kodak but it was the place where thousands of people earned their living by being associated with Kodak. They worked there, they supported it in the community, and they mostly benefitted from it.

What saddens me of course is that they at Kodak did not have that ability to react to such dramatic changes within their industry.

Open Innovation, Technology Platforms and a New Business Model- All-in-One Biggie!

Recently I was reminded about one of the most ambitious open innovation projects around- the Innovation Medicines Initiative- set up here in Europe. I think you will find this interesting to pick up upon.

Without doubt, this is one of the most highly ambitious and bold initiatives I’ve come across.

I think anyone seriously interested in the combination of open innovation, the use of a collaborative technology platform built around a novel new business model within such a highly competitive industry of Pharmaceuticals should watch this initiative with growing interest.

It can point to significant changes in the impact and contribution of innovation management.

From its initial concept inception in 2004 and 2005, with the IMI established in 2007 as a Joint Undertaking, it has operated as an autonomous body for approximately a little over two years as I understand it.

Here I provide a fairly concise outline of its evolution and what challenges it is currently facing. It still is too long but it provides the essentials (I hope) on an amazing and bold initiative here in Europe and is worth reading until the end-really!

Background to the Innovation Medicines Initiative (IMI)

The value of having an innovation coach.

Behavioural coaching is big business, by having your personal coach alongside you when you are making a significant change in your role has been invaluable to many executives.

Equally in having external support when someone is either stepping up in the organization or making a significant change in their responsibilities has recognised value to that person and to the organization to manage the transition.

There is significant value in employing an innovation coach in my opinion, let me explain why here.

The growth of the innovation coach
I predict innovation coaching will grow in its recognition, value and importance in the future. Why?

There is a growing sense of urgency around the need for innovation to solve our growth problems. This quest for seeking out growth and new opportunities continues to raise innovation consciousness.

We all are aware that part of the barriers to better innovation adoption come from our existing and constrained mental models, so when you introduce the need for greater innovation you introduce multiplicity- you get challenged more, and your current framework of ‘business as usual’ gets disturbed significantly.

What is called for increasingly is a far more open mind that allows for opening up and gaining greater connectivity on a host of different levels.

The more we connect, the more we see innovation potential.

Re-ordering the organization’s genetic code for innovation.

As we enter 2012, what really disappoints me is that we still have not cracked the innovation DNA code sufficiently to embed this within the organization’s genetic principles, structures or systems for completing an everyday innovating business. Why is that?

I see no reason why innovation cannot be a clear (integrated) management discipline, shared, taught and fully aligned with an organization’s strategic intent and execution.

It needs to have a set of molecules that carry the ‘genetic’ innovation information in logical and a comprehensive arrangement, of its separate elements. These need to be strung together like all living cells by a set of clear rules.

The code order defines the sequence, the “alphabet” of the organization’s ability to innovate. Well, that is how it should look if we want to allow innovation to enter the present DNA of an organization. Innovation cannot sit outside or be run in parallel but it needs to form part of the essential organizational code.

I am convinced innovation can be implicitly understood but I still feel there is an awful lot of conflicting advice being offered that must leave many confused. Let me add to the confusion!

A Christmas Story looking out on Innovation

Jim turned from staring through his microscope, rubbing his eyes, and looking out the window. It was dark and the snow was really coming down.

The lamppost had turned that funny yellow colour, as more and more snow was falling in the car park and building those little domes of snow on top of everything.

It was the Friday before Christmas, the last day in the office for three days.

Jim was looking forward to getting home tonight, so he could share some time with the family after having been on a frantic trip to four different cities, on three continents, in seven days, to meet with his different team members.

This was quickly put together to coordinate the project they were all working upon, compare notes, and set some goals for the coming weeks.

My one word is ingenuity for 2012

Some weeks go better than others; I’m sure we all have found that and I can say that this last week has been a good one for me as my focus become fixed on where ingenuity fits within the innovation thinking.

I think my weeks are getting better the more I read and explore other peoples thinking or find that ‘precious’ time to have a good conversation or two- they simply spark and strengthen my identification with critical points for innovation and its need.

This week I was talking to Jeffrey Phillips in one of our regular exchanges and he was asking me if I took some time out, straight after Christmas, to reflect on the past year and also begin to sketch out some of the thinking for next year.

I love mind maps to capture these evaluations but I also like to ‘squirrel’ away lots of insights into a folder (scraps of paper, articles, insights, references and visuals) that sits on my desk, for one of those moments I need reminding or prompting me to get back on track.

That folder can stay unopened for weeks but it is a constant ‘drop box’ for those reminders.

Unrelated connectors often occur for gaining new clarity.

Multiple Use of the Business Model Canvas

Recently I was having a ‘conversation’ with Alexander Osterwalder concerning the limited adoption of the Business Model Canvas within large organizations. I was asking him if he agreed and if he had any thoughts on this.

Now if you know Alex, he is either jetting off to somewhere in the world to keep spreading his Business Model gospel, or about to get immersed in his next idea associated with it, so these conversations are grabbing him through twitter or short email exchanges.

Short and sweet
Excellent! One thing I’ve seen: once the Canvas is in an org it spreads organically, virally without my intervention… interesting research topic!”

Those of you in the business world that have either been hiding under a rock recently or obviously as it seems, in a number of larger organizations, the Business model canvas comes from the pioneering work Alex did for his PhD.

This was published not just in his thesis but in a bestselling book, as lead author, called ‘Business Model Generation” http://amzn.to/uY9U4b. Also take a look at his site : http://bit.ly/m4DNC1

The books claim of “You’re holding a handbook for visionaries, game changers and challengers striving to defy outmoded business models, and design tomorrow’s enterprise” on the cover, it sets itself up for the imaginative person striving to alter the status quo within their business.

The Accelerating Innovation Tide Across Asia.

Asia is moving towards the remaking of the innovation landscape, I have no doubt about that. Over the next ten years or so, along with a number of other wealth-generating activities, the centre of gravity for innovation will shift increasingly towards the East.

I have been lucky to see part of this taking shape in my 15 odd years being based in Asia until recently. For twelve years I was based in Singapore and it is still, like all of Asia, on my advisory radar. Innovation in Asia is quite different; here are some of the dynamics. Others will follow.

The combinations abound are ‘rich and heady’.

With the attraction of fast-growing markets, rapidly growing middle classes, rising education standards with millions of graduates emerging across Asia and plentiful state funding you have a powerful cocktail to ‘kick start’ innovation.

For many countries in Asia they are well passed the ‘kick start’ and more into the establishing and maturing of their specific ‘brand’ of innovation.

The West views Asian innovation through the wrong lens.

Innovation Convention 2011, EU organised, Brussels

The European Commissions Innovation Convention 2011

I was planning to go to this convention held in Brussel over December 5th & 6th, 2011, but eventually was forced to stay back in the office to complete some work for different projects I’m working on.

Thankfully the main conference was online so I was able to follow it, even if a little selectively.

I’m sure you agree on conferences or in this case, a convention, are often ‘variable feasts.’ You never find everything appealing or valuable to you, but even at a distance, I did find plenty of interesting areas in those I was able to watch.

I hope they make many of the sessions freely available post-convention as they have much to draw ‘inspiration and understanding’ from for all of us.

I’m not planning this as a detailed report of the convention but to reflect  and comment about why I think it provided a good contribution to the innovation debate(s), especially here in Europe.

We do need to ‘tune in’ more on what these events can offer, if managed well, in-depth and breadth of innovation’s scope. I’m singling out some of the more striking moments for me.